[NPL] eMediaweekly Suspends Publication

[NPL] eMediaweekly Suspends Publication

For Immediate Release

Contact:
Kelvin Gee, 415-243-3633
kelvin_gee@emediaweekly.com
or
Sharon Sanderson, 415-243-3640
sharon_sanderson@emediaweekly.com

eMediaweekly Suspends Publication

SAN FRANCISCO, February 4, 1999: Mac Publishing, L.L.C. today
announced the immediate suspension of eMediaweekly, the only weekly
news publication dedicated exclusively to multi-platform digital
content creation.

eMediaweekly, formerly MacWEEK magazine, debuted on August 24, 1998
with a BPA-controlled circulation of 85,000 digital media managers
across North America. eMediaweekly targeted digital media
professionals who needed to multi-purpose content across multiple
publishing platforms such as traditional print, the Web and
multimedia. The newsweekly will cease publication with its February
1, 1999 issue.

"Computer publications across the industry had a difficult year in
1998 and we have seen indications 1999 will be no easier," said Mac
Publishing, L.L.C. President/CEO and eMediaweekly Publisher Colin
Crawford. "Although eMediaweekly, with its integrated editorial
coverage of the entire digital media spectrum, launched with rave
reviews from our readers, the digital publishing market isn't mature
enough to sustain a newsweekly at this time."

Crawford added, "Our goal was to serve digital media managers with
the level of in-depth, objective coverage of multi-platform products
that they needed. I'm proud that eMediaweekly was the first and only
publication to do that on a weekly basis."

Mac Publishing, L.L.C., a joint venture between Ziff-Davis Publishing
Company and International Data Group, is headquartered in San
Francisco. ### - eMediaweekly cease publ. PR

 
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