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- # <Tolmes News Service> #
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- # > Written by Dr. Hugo P. Tolmes < #
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-
-
- Issue Number: 19
- Release Date: December 20, 1987
-
-
- Well, here's another issue. Nothing much has been going on lately. I'll just
- get to the articles for this issue.
-
-
- -Hugo-
-
-
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-
- TITLE: 'If you need help, press 3'
- FROM: The Chicago Tribune
- DATE: December 13, 1987
-
- By Christine Winter
-
-
- "Seasons Greetings from XYZ. If you're calling from a Touch Tone phone and
- want to bypass the store operator, press 1 now, or 0 anytime for operator
- assistance. If you have a rotary phone, remain on the line for operator
- assistance...."
- You are in the first stages of having your call "processed." You have a
- chance to get out of the computer loop, as some analysts call it, or continue.
- Press 1, and the message rolls on, unfailingly polite, and careful to provide
- an immediate escape hatch to a human operator.
- "Thank you. I fyou know the extension you want, dial it now, or dial the
- operator anytime. Or, listen for the department you want, and press that
- number anytime during this message. If you want automotive parts, press 1;
- catalogue, press 2; furniture or major appliances, press 3..."
- That's your category, so to get another directory for furniture and
- appliances, you press 3.
- "Thank you. If you want furniture, press 1; TVs, VCRs or stereos, press 2;
- sewing machines or vacuums, press 3; refrigeration or laundry equipment, press
- 4; ranges, microwaves or dishwashers, press 5."
- Appoximately 1.2 million calls in the U.S. are answered each day by a
- computerized message that is some variation of the above.
- Some users are offended, some are confused, but proponenents of the
- automated devices say that most eventually become comfortable with the
- systems. A few users even learn to love them, they say.
- The latest technology in call handling is a combination of three separate
- features that are gradually being integrated into one system that includes
- automatic answering, voice messaging and voice response.
- An example of automatic answering is the above suburban retail store,
- where a call is answered and routed to the correct department by offering the
- caller a series of options.
- A voice-messaging system allows a caller to leave a spoken message in a
- "voice mail box" that can then be reached via phone call and manipulated in
- a number of ways: It can be duplicated, forwarded, or returned with a response
- to others within the system.
- A voice-response system allows a caller to perform an actual transaction
- over the phone by providing a lwhich responds with
- data that is spoken, instead of displayed on a screen. For example, a
- caller might be able to punch a number of a replacement part into the phone
- and be told if it is in stock; or he might be able to get his bank account
- balance, or get a stock quotation.
- All of this technology is availiable now. Analysts predict that call
- processing will be a multibillion-dollar business early in the 1990s.
- But today it is still fragmented, and growing slowly.
- According to Probe Research, a Marstown, N.J., consulting firm, there
- are about 4,200 voice-messaging systems in use, most of which offer an
- automatic answering and routing function. Probe Research estimates industry
- sales at about $270 million for 1987.
- Corporate America is beginning to recognize the potential for
- productivity gains and labor reductions from such systems, but that doesn't
- mean they are sold on the concept.
- The Museum of Science and Industry, for example, is able to handle
- as many as 3,000 calls a day on 20 incoming lines, with just one human
- operator and an Automated Attendant system from Schaumburg-based Dytel Corp.
- "Sure, there are some people who don't like machines," said Steve Brandt,
- office services manager for the museum. "But we figure that more people would
- have been frustrated by listening to the phone ring forever than will be
- upset by getting a computer. This way they get their information much faster."
- Aware that many such systems are considered little more than digital
- nags by their detractors, Sanford Morganstein, president of Dytel, likes to
- explain his Automated Attendant as something more than just a recording.
- "We like to describe it not as a machine, or a recording, but as a
- replacement for lousy service," he said. "The idea is to handle phone calls,
- not just answer the phone or take a message. That annoys people. We want to
- let them be in charge of their phone call, let them choose the option they
- want, let them keep trying if they feel like it, or leave a message if they
- don't. We found much better acceptance when we stopped calling it a recording."
- Nonetheless, there is still a certain wariness among major corporations
- in turning their most valuable commodity- clients and customers - over to
- an automated system that just might might irritate them so much that they go
- elsewhere.
- as a result, the technology seems to be sneaking in the back door.
- "Right now it's used a lot for after hours, overflow and friendly
- callers," said David Yedwab, senior consultant at Eastern Management Group,
- a consulting firm based in Stamford, Conn. "Corporations want both worlds:
- a high-tech ssolution to improve productivity and a soft-touch approach to
- deal with their clients."
- "We don't want to risk offending or losing our clients," empasized a
- partner in a major Chicago consulting firm that has a sophisticated answering
- and messaging system. The system is not hooked up to the firm's main number.
- "We sort of look on it as our back door number," she said. "We give the
- automatic anumber to people who have to be nice to us, like
- suppliers and vendors and family members," she laughed. "Never clients."
- "We would prefer that our customers speak to a human during the day,"
- said Robert Gordon, a spokesman for Applied Data Research, a major software
- house, which used an automated system in its Princeton, N.J., and Dallas
- offices after hours and on weekends.
- "We're very happy with it for non-normal business hours," he said.
- "We have a 24-hour tech-support hotline, but if people forget that number
- and dial the main number at our headquarters, they can get transferred over
- with a two-digit code by the system."
- Sears, Roebuck & Co. uses and automated system in its Schaumburg and
- Oak Brook stores, but is almost defensive about it.
- "It's only a backup measure for when our operators are all busy," said
- spokesman Jim Podany. "We consider it for extenuating circumstances only. We
- prefer human operators."
- "A lot of companies are only using these systems internally for their
- service personnel," admitted Eugene Mathews, technical specialist at
- American Telephone & Telegraph Co., which also makes such a device.
-
-
-
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-
- TITLE: A National Radio Paging System
- FROM: Radio-Electronics
- DATE: January 1988
-
- You can run but you can't hide- from satellite paging
-
-
- HERB FRIEDMAN, COMMUNICATIONS EDITOR
-
-
- It was a dark and stormy night... somehwere back down the road Snoopy had
- fallen out of the family's pickup truck, and Charlie Brown had just
- discovered he was gone. Faster than Clark Kent changing into Superman,
- Charlie Brown rushed to a roadside telephone booth, punched in an 800
- telephone number plus a few more digits, and out in the night Snoopy heard
- a small brown box on his belt go beep...beep...beep, and when he looked
- down at the box he saw the telephone number of Charlie's phone booth. A
- quick call and Snoopy was rescued.
- Snoopy's rescue worked like this. the 800 number that Charlie called is
- the free access for the Cue Paging Corp.'s (Box 7789, Newport Beach, CA
- 92658.) NATIONAL paging system. Cue Paging uplinked the next set of
- touch-tones punched in by Charlie Brown- which represented the access
- code for Snoopy's "brown box" pocket-pager and the telephone number of
- Charlie's phone booth- to the Westar 4 satellite. Across the U.S., satellite
- downlinks set the data signals to more than 100 FM stations, which
- rebroadcast the data on a 57-kHz SCA subcarrier.
- Meanwhile, the pocket-pager on Snoopy's belt, which is a scanning FM
- receiver with a 12-digit LCD display, was searching for an FM station that
- was broadcasting a 57-kHz SCA subcarrier modulated with Cue Paging's
- attention code. (The attention code is broadcast so the receiver can
- distinguish between a Cue Paging subcarrier and all others). The receiver's
- tuning locked onto the FM station having the strongest Cue Paging subcarrier.
- When the FM station broadcast Snoopy's access code, the receiver beeped and
- displayed the data, which was the telf Charlie Brown's
- phone booth. When Snoopy heard the beep, he simply looked at the receiver's
- LCD display and saw Charlie's telephone number.
-
- A lot of technology.
-
- As you can gather from our comicstrip scenario, many high-tech
- disciplines go into nationwide radio-paging. Figure 1, which is a
- pictoral of the system, gives a better idea of the various technologies used.
- Assuming you're the subscriber, the system works this way. Anyone who
- wants to reach you- even if they have no idea whether you're around the block
- or on the other continent- uses their touch-tone phone (1) to dial a toll-free
- 800 number that accesses Cue Pagin's computer (2) in Virginia. Depending on
- where the telephone is located and the long-distance carrier used by the
- 800 connection, the telephone signal travels to the computer via ordinary
- telephone wires, fiber optics, microwave, satellite link, or any
- combination of communication paths. A digitized voice from the computer asks
- the caller to input the subscriber's access code. A tone beep informs the
- caller that the computer has recognized the code will accept 12 touch-tone
- digits, which can represent a telephone number, or anything else (like a
- secret code).
- The data representing the access code and up to 12 digits is stored in
- the computer for possible Voce Message Retrieval (we'll explain that later)
- and sent to a Westar 4 satellite uplink (3). The Westar 4 satellite (4)
- downlinks the signal to local or regional satellite receiving facilities
- (5), which send the data to one or more local FM stations (6) via telephone,
- radio relay, or a microwave link.
- For example, because of its unusually large metropolitan area and its
- "canyons" created by many tall buildings, New York City requires several
- Cue Pagin SCA stations for complete coverage (right down into the subway
- system). The satellite signal is received by WQXR's SRO (Satellite
- Receive Only), which passes the signal along to WCBS by conventional radio
- line. Another pagin station, WNYE, get's its paging data feed from a
- special receiver that is tuned to the WCBS SCA.
- Each FM station is equipped with automatic Cue Paging failure detection,
- central monitoring station notification, and a satellite-signal bypass
- via the telephone switched network (dial-up). We will cover that part of
- the system later.
-
- Six memories
-
- Your pocket pager (7)- called an FM/SCA Cue Unit -received the message
- from a participating FM station and stores it in one of its six 12-digit
- memories.
- The Cue Unit can be set to either beep or remain silent when it receives
- new data. Either way, you can read the data in any of the six memories on an
- LCD display and save or erase the data as desired. A memory without data
- cannot read, therefore not time is wasted stepping through empty memories.
- Since every FM station in the system receives the data at the same
- time, you can receive your message anywhere as long as you're within
- range of an FM station that supplies Cue Paging. Presently, all major
- metropolitan areas from coast to coast are serem, as well as
- some not-so-major but important industrial areas.
- Coverage is not complete, however, and there are some surprising holes
- in the system. For example, although we can't expect coverage in the
- wide-open-spaces of Montana, Wyoming, the Dakotas, and Idaho, at the time
- this article was prepared Cue Paging's service map showed there was no service
- in Virginia (outside the D.C. area), Oklahoma, and New Mexicao. However,
- Cue Paging plans to expand coverage as FM station access premits.
-
- The individual pieces
-
- The Cue Unit is a special 87-108-MHz scanning receiver that is
- manufactured in Finland. It is powered by four 100-mAh Ni-Cd batteries that
- are recharged in 12 to 16 hours by a supplied trickle-charger base. A full
- battery charge can carry the reciever for about three days. The functional
- block diagram of the receiver is shown in Fig. 2. (Remember, Fig. 2 is
- functional for ease of understanding; it does not represent the actual
- digital/microprocessor circuits.)
- An internal antenna feeds the received FM signal into an RF amplifier,
- then into the mixer and on to the IF amplifier. Tuning is done through a
- VCO (Voltage Controlled Oscillator) that automatically sweeps the FM band.
- The output of the IF amplifier feeds through to a 57-kHz SCA detector, a
- digital identification decoder, a data decoder, the memory stack, and the LCD
- digital display. A sampling circuit from the SCA detector's output senses
- the attention signal of a Cue Paging SCA and locks the VCO on frequency.
- Assorted trigger circuits sound an internal beeper when data is received,
- the battery is low, or the SCA signal fails (due to low or no SCA signal
- strength).
-
-
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-
- NOTA:
-
- This is not the entire article but you get the picture of how the national
- beeping system works.
-
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