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- Path: sparky!uunet!cis.ohio-state.edu!magnus.acs.ohio-state.edu!usenet.ins.cwru.edu!cleveland.Freenet.Edu!ar710
- From: ar710@cleveland.Freenet.Edu (William G. Martin)
- Newsgroups: rec.arts.tv
- Subject: Re: VALUABLE LESSONS LEARNED FROM TELEVISION
- Date: 24 Dec 1992 13:49:13 GMT
- Organization: Case Western Reserve University, Cleveland, OH (USA)
- Lines: 25
- Message-ID: <1hcf4pINNdph@usenet.INS.CWRU.Edu>
- References: <1992Dec24.133356.7945@cbfsb.cb.att.com> <BzMH1r.2rp@ddsw1.mcs.com>
- Reply-To: ar710@cleveland.Freenet.Edu (William G. Martin)
- NNTP-Posting-Host: hela.ins.cwru.edu
-
-
- In a previous article, colten@cbnewsb.cb.att.com (marc.colten) says:
- > 5c. In the ENTIRE history of US TV commericals, you have
- > never seen a woman buying a gift for a man.
-
- Ahem... I fear you have been isolated from civilization (i.e., TV :-) for the
- past couple months... I point you to the Sports Illustrated commercials,
- which are totally devoted to pushing women to buy Sports Illustrated
- subscriptions (& videos) for men, since "they never tell you what they
- want"... (Yuck! :-)
-
- In these the woman is shown as having bought the subscription for the
- guy, and giving him the video on Christmas. This ignores the fact that
- it takes them many weeks to get the first issue and any premiums, like videos,
- to the customer. So in real life, on Christmas you can only give a
- card saying you got this for them...
-
- [I think this leadtime is why these commercials seem to have mercifully
- disappeared a few weeks ago...]
-
- (Or are you eliminating this category because it doesn't actually show the
- woman *shopping* in a store for a man's gift?)
- --
- Will Martin
- wmartin@stl-06sima.army.mil OR wmartin@st-louis-emh2.army.mil
-