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- Newsgroups: rec.arts.movies
- Path: sparky!uunet!caen!nic.umass.edu!titan.ucc.umass.edu!a0s5108
- From: a0s5108@titan.ucc.umass.edu (Neal and Mara Priestly)
- Subject: Re: Spike Lee and Whining (Re: Emma Thompson a shoe-in for Best Actress??)
- Message-ID: <Bzq42M.LKq@nic.umass.edu>
- Sender: usenet@nic.umass.edu (USENET News System)
- Organization: University of Massachusetts, Amherst
- References: <1992Dec21.174511.4411@cs.ucla.edu> <1h53slINNlrt@transfer.stratus.com>
- Distribution: na
- Date: Wed, 23 Dec 1992 17:47:10 GMT
- Lines: 77
-
- In article <1h53slINNlrt@transfer.stratus.com> lmann@vineland.pubs.stratus.com writes:
-
- (I think the double quoted information was from Peter R...It arrived w/o
- any attributions)
- >>By the way, Spike Lee is making a play for the Foolish Desperation award
- >>for this year. He's complaining that multiplexes are selling tickets to
- >>"Malcolm X," but crediting the sales to other films, such as "Aladdin"
- >>and "Home Alone 2". Warner Brothers has proof that this has happened.
- >>What they and Lee don't like to mention, however, is that it happens mostly
- >>because of incompetent employees who are hired for the holiday rush and
- >>who punch up the wrong tickets. When a reporter pointed out to Lee that,
- >>all things being equal, "Malcolm X" has probably gotten its share of
- >>sales for people who were actually going to see "Aladdin" or "Home Alone 2",
- >>the best he could come up with is, "well, my movie needs the sales figures
- >>more." I suspect that a complete audit of all tickets sold would not
- >>significantly move "Malcolm X's" revenues at all.
- >
- >I think you're right. There are times when people engage in deliberate
- >acts of discrimination (there was an interesting article in the Wall Street
- >Journal today about Shoney's, for example). However, there are other times
- >when things happen due to things being rushed or due to incompetence, In the
- >case of Malcolm X, I don't believe for a second that there is some sort of
- >campaign being orchestrated to drag down its revenue reports. Spike Lee
- >is a professional in many ways, but when he whines like this it's
- >just irratating.
-
- [deletia]
-
- >What happens when people go into a multi-plex, buy
- >a ticket for one movie, and change their minds and go to another movie?
- >This happens all the time.
-
- It is called cross-over and it happens all too often. Many places I have
- patronized in the past just ignore it, some don't have the staffing to
- stop it, some theatres are laid out in ways that make it impossible to
- prevent. I do my best to quash it, but some people are persistant.
-
- A few different things happen to make it attractive to some people. First
- amoung these things with Malcolm X was early sell outs. We sold out the
- first Saturday evening it ran at about 3 in the afternoon. So some people
- just bought tickets for something else and tried to get there early enough
- to get a seat anyway. They were dissappointed by the constant announcements
- that no one would be admitted without thier stub. Some tried anyway. They
- were turned away. By me. I have gotten very good at saying no this season.
- We told everyone in line (starting at about 30mins before showtime) every
- five minutes that they had to have thier tictet stubs to be admitted to the
- auditorium where the film would be shown. Just in case, we also told them
- to retain thier stub as the tickets were torn. We continued to make the
- announcements as we let in. And we felt perfectly justified in mercilessly
- turning away anyone who turned up with the wrong stub or no stub. (There
- was one person who's stub was not checked. She is a regular patron who
- has seen every single film the theatre has run in the five years I have
- been employed there. And I sold her the ticket. I believe in rules, but
- not if form when it is unnecessary. She is a parapelegic (sp?) and has
- difficulty presenting her stub.)
-
- I am quite certain that in theatres where they were not staffed for this
- level of attendance, or are not really concerned with making people happy
- with thier trip to the movies, there was little concern given to a detail
- like this and therefore people were seeing the film without having the
- correct ticket.
-
- But there is another flavor of cross-over mentioned above as well. Some of
- those people who either could not find a seat at all, or could not find seats
- that met thier criteria for acceptable seating, went to see something else
- without telling someone. Or the someone they told said sure, whatever you
- want I am to busy to deal with you.... and so they paid to see Malcolm and
- went to see something else. Spike gets the ticket money that time, and will
- probably get more money when those people actually get to see the film on
- thier next trip in.
-
- Just my $.02
- -Neal
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