[LETTER TO FORMER SHAREHOLDER] General rules: * Express concern over shareholder leaving. * Ask for a reason why in a non-threatening way. * Encourage shareholder to reinvest in company.«PG» COMPANY ADDRESS CITY, STATE ZIP Date NameAddressCity, State Zip Dear , I've been told that you recently sold your holdings inour company. As a large and long-term shareholder, yourtransfer of shares concerns me. I believe this company is agood investment. Sometimes stock sales are caused by factors out of ourcontrol. But other times, a shareholder simply loses hisconfidence in the firm. If the sale was caused by ourperformance or current policies, I hope you will take a fewminutes to let me know your concerns. I hope your relationship with us has been profitable,and that we will soon welcome you back as a shareholder. Sincerely, NameTitle
