: Nothing really is original anymore. As Ozzy Osbourne stated in 1988, "We're all thieves!". : But McDonald's can improve on what it has to compete effectively with BK and others. For instance, they could improve their Big Mac by enlarging the patties, skipping the "secret sauce", and adding lettuce, tomatoes, and onions. And they could improve all their burgers by scrapping the microwave and installing a state-of-the-art, efficient grille, which would work similar in concept to their state-of-the-art french fryer.
: To get over their slight slump, the franchise owners and the Corporate people need to put their heads together, and strive to produce the best-tasting burger that fast-food technology can.
: I'd love to see a "burger race" between BK and McD's! That would be fun to watch! Head-to-head competition is part of the beauty of Capitalism! We the customers would certainly stand to benefit from the results! Go for it, McD and BK!!! Show us what you got!
: Cheers! Mike.
You think they can get over their slump by adding onions and tomato to the Big Mac? Seems to me that they tried a burger with tomato not long ago - what was it... the Arch Deluxe? Didn't seem to succesful to me. How about no secret sauce with toamto, onions and lettuce? Have you forgotten about th McD.L.T.? It sounds a lot like what your advocating. What McDonals needs to do to get over their slump (not a minor slump either - check a chart of their share price beside a chart of the DOW) is to completley rethink and revamp their entire operation. Minor tinkering with their existing product will hardly bring back customers, and changing North American demographics will slowly rob them of easily influenced youngsters. What most of the worlds population wants is tasty,healthy,environmentally responsible food.
In case you didn't surf down the whole page and missed some of my other posts, rest assure I did NOT post the message about the fake messages to make people argue over petty crap.
