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- A Little Shareware History...
-
- Shareware, freeware, and user-supported software are all
- terms used to describe a relatively new phenomena in the PC
- world. It all began in March 1982 when the late Andrew
- Fluegelman introduced PC-TALK (a communication program). For
- several years before this, computer user-groups and Bulletin
- Board Systems had created a net-work of communication allowing
- users of compatible systems to take advantage of each others
- knowledge & Public Domain programs. These systems were in
- place when Mr. Fluegelman came to realize that there was no
- software available that would allow incompatible systems to
- communicate. After trying to modify available programs he
- decided to write his own. He did. The program allowed any
- computer to communicate with any other computer via the
- telephone.
- It worked so well some friends suggested he do something
- public with it. Rather than follow the traditional publishing
- route, Mr. Fluegelman decided to send his program out for
- free, encouraging people to copy and distribute it and asking
- people to make donations if they liked it. In return, he
- would supply them with up'grades.
- Within a week of making the program available he received
- his first order. Very quickly he had to replace his post
- office box with a large one and buy a few more disk drives.
- Shareware was born!
- Around the same time Mr. Fluegelman's mailbox began to
- swell, a former IBM employee, Jim Button, had successfully
- ported an AppleSoft BASIC program called EASY-FILE, that he
- had written as a hobby, over to the then new IBM PC. Out of a
- simple desire to share a good thing, he distributed the
- program among friends and colleagues. Friends shared with
- friends, associates with associates and soon hundreds were
- using the program.
- Problems soon developed trying to notify users when fixes
- or improvements became available, mainly how to identify
- serious users who needed or desired the up'grades?
- Mr. Button decided to place a message in the program
- encouraging people to use and distribute the program and to
- send a donation of $10 if they wanted to be included on his
- mailing list. The first person to receive this request
- telephoned almost immediately, mentioning another program,
- PC-TALK, that had a similar message.
- The two original Shareware authors got together and
- decided to refer to each other in their disk. EASY-FILE became
- PC-FILE and the requested donation became 25$.
- In may 1983 PC World Magazine gave PC-FILE a rave review.
- Shareware was growing up and life for the Buttons's changed
- forever!
-
- Three months later, Bob Wallace introduced PC-WRITE and
- with it, Commission Shareware. To encourage people to
- distribute and register his program, Mr. Wallace's company
- (Quicksoft Inc.) sends each registered user a copy of the
- program with it's own unique registration number. The newly
- registered user can then distribute his personalized copy so
- that each time someone else registers his copy, Quicksoft Inc.
- will pay him a commission. PC-WRITE is without question a
- super program, but there can be no doubt that "Commission
- Shareware" has played a significant part in it's success.
- In the years following the revolution of these pioneers,
- shareware has evolved into a competitive marketing
- alternative. With multi-million dollar companies (like
- Buttonware and Quicksoft Inc.) and literally hundred's of
- entrepreneural authors offering commercial quality software
- and support, at an unbeatable price, Shareware has a lot to
- offer. Tie this with the virtually free, "Try Before You Buy"
- marketing concept and you, the Software Consumer, can hardly
- lose!
-
-
-
- The ASSOCIATION of SHAREWARE PROFESSIONALS
-
- Another move in April 1987, toward established
- organization has been the formation of ASP (Association of
- Shareware Professionals). ASP members are all programmers who
- subscribe to a uniform code of ethics and are committed to the
- shareware method of marketing. The ASP's standards for it's
- members are:
-
- Programming Standards
-
- The program meets the ASP's definition of "shareware"
- (i.e., it is not a commercial demo with a major feature
- disabled, nor a time limited program).
-
- Documentation Standards
-
- Sufficient documentation is provided to allow the
- average user to try all the major functions. Discussion of the
- shareware concept and of registration requirements is done in
- a professional and positive manner.
-
- Support Standards
-
- Members will respond to people who send registration
- payments, as promised in the program's documentation. At a
- minimum, the member will acknowledge receipt of all payments.
- Members will establish a procedure for users to
- report, and have acknowledged, matters such as bug reports,
- and will describe such means in the documentation accompanying
- all versions of the programs. The author will respond to
- written bug reports from registered users when the user
- provides a self-addressed, stamped envelope.
-
- Known incompatibilities with other software or
- hardware and major or unusual program limitations are noted in
- the documentation that comes with the shareware (evaluation)
- program.
-
- ASP OMBUDSMAN
-
- ASP wants to make sure the Shareware principle works for
- you. If you are unable to resolve a shareware-related problem
- with an ASP member by contacting the member directly, ASP may
- be able to help. The ASP Ombudsman can help you resolve a
- dispute or problem with an ASP member, but does not provide
- technical support for members products.
-
- ASP Ombudsman
- 545 Grover Road
- Muskegon, MI 49442
-
- Shareware is not just a novel idea. It is a real solution
- to the Program Author's distribution problems and the Software
- consumer's high prices. It's simply great for everyone, but
- will work only if Author's keep their promises and consumer's
- pay for the products they use. So if you like the shareware
- concept, support it!
-