This is a specimen of the only type face designed in Canada. "Cartier" was designed by the Toronto typographer Carl Dair, and released for use on 1 January 1967 to celebrate the centennial of Confederation. In designing it, he followed the traditions of Old Style letter forms, as can be seen in the set of the numerals above and below the centre line of type, the relatively low height of the capital letters, the distinct but gradual shading of the lines of each letter, the strong bracketing of the serifs (the projections at the ends of all straight lines), and the sixteenth-century convention of using roman capitals with italic text. Cartier was not really "cut" in metal, but was produced as a set of photographic matrixes which are used to print the text onto a "repro", from which a printing plate for use on an offset press can be made.