Labels:text | screenshot | black | font | black and white OCR: coopting the goody-goo dy image of the green movement. That's helpful, se, no matter how aggressively you market your benefit-packed line sions, some gripers will still consider heroin .... well, evil. nviropak proves, beyond the shadow of a doubt, that you care. maybe not. In 1990, at the height of the green craze, a study by the eton, N. J. - based Environmental Research Associates found that Pr rcent of consumers dismissed environmental claims as mere 47 ickry. Luckily, most junkies aren't so discerning.