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- From: feldman@toklas.enet.dec.com (Gary Feldman)
- Subject: Re: Why do people want PD software?
- Message-ID: <1992Aug28.181715.16651@nntpd.lkg.dec.com>
- Lines: 92
- Sender: feldman@toklas (Gary Feldman)
- Reply-To: feldman@toklas.enet.dec.com (Gary Feldman)
- Organization: Digital Equipment Corporation
- References: <1992Aug19.180643.24274@PA.dec.com> <BtDBtE.Cty@rice.edu>
- Date: Fri, 28 Aug 1992 18:17:15 GMT
-
-
- In article <BtDBtE.Cty@rice.edu>, glratt@is.rice.edu (Glenn Forbes Larratt) writes:
- |> #'s 2, 3, and 4 are symptoms of what I think is a larger difference
- |> between share/freeware and commercial software:
- |>
- |> Commercial software is intended to make a profit first and
- |> foremost; shareware and freeware is produced and distributed
- |> for its utility and the good it can do.
- |>
-
- This is a common, and unfortunate, misperception about products in general
- and software in particular. The developers who work on commercial products are
- just as interested in the utility and good of their products as anyone else.
- They've simply chosen a different way to distribute it, and, as it happens,
- feed their families at the same time. More importantly, no one who writes
- software whose purpose is making money will make money. People will only buy
- it if it has utility -- if it does some good for them. Commercial vendors are
- very motivated to create useful, good stuff. If they don't, they'll go out
- of business.
-
- The differences your seeing are the differences in the customers, not the
- developers. Commercial software developers build things for customers that
- have money and are willing to spend money on products that solve their
- problems, hopefully saving them money in other ways. Freeware/shareware
- developers build things for customers that don't have a lot of money to spend,
- or whose problems, however important, don't justify large financial expenses.
- At the low end, this is just market reality. There are many useful tools whose
- utility is worth $10. That may cover the cost of development, but can't cover
- the cost of distribution through ordinary retail channels. So they get sold
- as shareware, which, in this case, is every bit as commercial, but leaves out
- the distribution overhead.
-
- There shouldn't be any value judgement involved here. Different people
- have different problems.
-
- |> This explains a lot of differences pointed out by other posters in
- |> this thread.
- |>
- |> - Commercial software updates cost money over and above
- |> the initial purchase price, as does technical support
- |> (sometimes; there are some commercial companies with
- |> outstanding free technical support, but more often you
- |> either get to play "hold tag" or you have to pay).
- |> Shareware authors tend to give free upgrades to registered
- |> users, and of course freeware can be updated as soon as
- |> a new version is available.
-
- Again, this isn't a matter of intent by the different developers, it's a matter
- of market size. A shareware author fortunate enough to have several thousand
- users would eventually be unable to provide free support, or free media for
- upgrades. Some happen to be brilliant enough to build things that require
- little support, or else what they're building is small enough to be reliable.
-
- At the same time, commercial vendors are very interested in reducing their
- support costs while maintaining the same or better levels of service to
- customers. It's not a different attitude, just a different scale. GE has
- a very successful free consumer support line. They've solved the problem
- for refrigerators and dishwashers. It will be a little while before the
- problem can be solved for commercial software, but I believe it will happen.
-
- ..
- |>
- |> Commercial products tend to be laborious to install, while
- |> shareware is often as simple as unzip into a directory in
- |> your path, set an environmental variable, and go! Admittedly,
- |> this is somewhat mercenary: a shareware product that's tough
- |> to install is not one that will get used.
-
- I don't find a:\install particularly difficult for installation; it's easier
- than what you describe for shareware, and it's representative of all the
- commercial PC software I've used. Some present more options, but I have yet
- to use any that made life difficult or presented useless options.
-
- Improving ease of installation is a very serious goal in my group.
-
- |>
- |> To me, it all boils down to a difference in attitude: commercial
- |> software is marketed for profit, hence much of what goes on with it
- |> is designed to get your dollars. Shareware and freeware are created
- |> with functionality first in mind, and then potential fruits of the
- |> author's labor. It's an emphasis on substance rather than form, on
- |> craftsmanship rather than glitz; in a way, it's kind of old-fashioned.
-
- I agree that commercial software has more glitz, but disagree with the rest.
- Commercial software, to be done successfully, is designed with the customer
- in mind, first, last, and throughout. The emphasis is on solving customers
- problems. Sometimes that's functionality. Sometimes that's form. For every
- piece of shelfware that doesn't have the right functions, there's another piece
- of shelfware that does all the right things but is too difficult to use.
-
- Gary
- <<Insert a standard disclaimer here.>>
-