[type your area code, telephone number, fax number here]
ACN [Type your Australian Company Number here - if you have one]
August 1, 1995
[type recipient's name here]
[type recipient's address here]
Hi [recipient's name],
A Better Solution
You are one person who would be astute enough to see the potential of a brilliant new development in [name the type of product]. I am enclosing a recent report on [name product] for you to evaluate - it's benefits are clear and don't need mentioning here.
You will probably be keen to begin promoting this item, so I suggest we lunch together early next week - if you would care to suggest a day I will make the arrangements.
You have probably already seen the pre-release press statements that I sent you. The finished product is even better than they suggest.
Without doubt this will be a very popular line of products, queries are coming in daily.
Please call me as soon as it's convenient for you.