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-
- The Great Work
- For the January, 1992 Electronic Frontier column
- in Communications of the ACM
- by John Perry Barlow
-
- Earlier in this century, the French philosopher and anthropologist
- Teilhard de Chardin wrote that evolution was an ascent toward what
- he called "The Omega Point," when all consciousness would converge
- into unity, creating the collective organism of Mind. When I first
- encountered the Net, I had forgotten my college dash through
- Teilhard's Phenomenon of Man. It took me a while to remember where
- I'd first encountered the idea of this immense and gathering
- organism.
-
- Whether or not it represents Teilhard's vision, it seems clear we
- are about some Great Work here...the physical wiring of collective
- human consciousness. The idea of connecting every mind to every
- other mind in full-duplex broadband is one which, for a hippie
- mystic like me, has clear theological implications, despite the
- ironic fact that most of the builders are bit wranglers and
- protocol priests, a proudly prosaic lot. What Thoughts will all
- this assembled neurology, silicon, and optical fiber Think?
-
- Teilhard was a Roman Catholic priest who never tried to forge a
- SLIP connection, so his answers to that question were more
- conventionally Christian than mine, but it doesn't really matter.
- We'll build it and then we'll find out.
-
- And however obscure our reasons, we do seem determined to build it.
- Since 1970, when the Arpanet was established, it has become, as
- Internet, one of the largest and fastest growing creations in the
- history of human endeavor. Internet is now expanding as much as 25%
- a month, a curve which plotted on a linear trajectory would put
- every single human being online in a few decades.
-
- Or, more likely, not. Indeed, what we seem to be making at the
- moment is something which will unite only the corporate, military,
- and academic worlds, excluding the ghettos, hick towns, and suburbs
- where most human minds do their thinking. We are rushing toward a
- world in which there will be Knows, constituting the Wired Mind,
- and the Know Nots, who will count for little but the labor and
- consumption necessary to support it.
-
- If that happens, the Great Work will have failed, since,
- theological issues aside, its most profound consequence should be
- the global liberation of everyone's speech. A truly open and
- accessible Net will become an environment of expression which no
- single government could stifle.
-
- When Mitch Kapor and I first founded the Electronic Frontier
- Foundation, we were eager to assure that the rights established by
- the First Amendment would be guaranteed in Cyberspace. But it
- wasn't long before we realized that in such borderless terrain, the
- First Amendment is a local ordinance.
-
- While we haven't abandoned a constitutional strategy in assuring
- free digital commerce, we have also come to recognize that, as
- Mitch put it, "Architecture is politics." In other words, if the
- Net is ubiquitous, affordable, easy to access, tunnelled with
- encrypted passageways, and based on multiple competitive channels,
- no local tyranny will be very effective against it.
-
- A clear demonstration of this principle was visible during the
- recent coup in the Soviet Union. Because of the decentralized and
- redundant nature of digital media, it was impossible for the
- geriatric plotters in the Kremlin to suppress the delivery of
- truth. Faxes and e-mail messages kept the opposition more current
- with developments than the KGB, with its hierarchical information
- systems, could possibly be. Whatever legal restraints the aspiring
- dictators might have imposed were impotent against the natural
- anarchy of the Net.
-
- Well, I could have myself a swell time here soliloquizing about
- such notions as the Great Work or the assurance of better living
- through electronics, but all great journeys proceed by tedious
- increments. Though the undertaking is grand, it is the nuts and
- bolts...the regulatory and commercial politics, the setting of
- standards, the technical acceleration of bits...that matter. They
- are so complex and boring as to erode the most resolute enthusiasm,
- but if they don't get done, It doesn't.
-
- So we need to be thinking about what small steps must be undertaken
- today. Even while thinking globally, we must begin, as the bumper
- sticker fatuously reminds us, by acting locally. Which is why I
- will focus the remainder of this column on near-term conditions,
- opportunities, and preferred courses of action within the
- boundaries of the United States.
-
- To a large extent, America is the Old Country of Cyberspace. The
- first large interconnected networks were developed here as was much
- of the supporting technology. Leaving aside the estimable French
- Minitel system, Cyberspace is, in is present condition, highly
- American in culture and language. Though fortunately this is
- increasingly less the case, much of the infrastructure of the Net
- still sits on American soil. For this reason, the United States
- remains the best place to enact the policies upon which the global
- electronic future will be founded.
-
- In the opinion of the Electronic Frontier Foundation, the first
- order of business is the creation of what we call the National
- Public Network...named with the hope that the word "National"
- should become obsolete as soon as possible. By this, we mean a
- ubiquitous digital web, accessible to every American in practical,
- economic, and functional terms. This network would convey, in
- addition to traditional telephone service, e-mail, software, faxes,
- such multimedia forms of communication as "video postcards," and,
- in time, High Definition Television as well as other media as yet
- barely imagined.
-
- Its services should be extended by a broad variety of providers,
- including the existing telephone, cable, publishing, broadcast, and
- digital network companies. Furthermore, if its architecture is
- appropriately open to free enterprise, we can expect the emergence
- of both new companies and new kinds of companies. Properly
- designed, the National Public Network will constitute a market for
- goods and services which will make the $100 billion a year personal
- computer business look like a precursor to the Real Thing.
-
- As a first step, we are proposing that Congress and state agencies
- establish regulatory mechanisms and incentives that will:
-
- Establish an open platform for information services by speedy
- nation-wide deployment of "Personal ISDN".
-
- Ensure competition in local exchange services in order to
- provide equitable access to communications media.
-
- Promote free expression by reaffirming principles of common
- carriage.
-
- Foster innovations that make networks and information services
- easier to use.
-
- Protect personal privacy.
-
- That's a tall bill, most of which I will have to take up in
- subsequent columns. I will focus now on the first two.
-
-
- Personal ISDN
-
- For the last two years, the Internet community has generally
- regarded Senator Albert Gore's proposed National Research and
- Education Network as the next major component of the Great Work.
- This has been regrettable. NREN, as presently envisioned, would do
- little to enable the settlement of ordinary folks in Cyberspace.
- Rather it would make plusher accommodations for the "mountain men"
- already there.
-
- Actually, NREN has been and may continue to be useful as a "policy
- testbed." By giving Congress a reason to study such legal connundra
- as unregulated common carriage and the intermingling of public and
- private networks, NREN may not be a waste of time and focus. But,
- as of this writing, it has become a political football. If the
- House version (H656) of the High Performance Computing Act passes
- with Dick Gephart's "Buy American" provisions in it, the
- Administration will surely veto it, and we'll be back to Square
- One.
-
- Meanwhile, ISDN, a technology available today, has languished.
- ISDN or Integrated Services Digital Network is a software-based
- system based on standard digital switching. Using ISDN, an ordinary
- copper phone line can provide two full-duplex 64 kbs digital
- channels. These can be used independently, concurrently, and
- simultaneously for voice and/or data. (Actually, it's a bit more
- complex than that. Garden variety ISDN contains three channels. The
- third is a 16 kbs "signal" channel, used for dialing and other
- services.)
-
-
- It isn't new technology, and, unlike fiber and wireless systems, it
- requires little additional infrastructure beyond the digital
- switches, which most telcos, under an FCC mandate, have installed
- anyway or will install soon. Even at the currently languid
- development rate, the telcos estimate that 60% of the nation's
- phones could be ISND ready in two years.
-
- While those who live their lives at the end of a T1 connection may
- consider 64 kbs to be a glacial transfer rate, the vast majority of
- digital communications ooze along at a pace twenty-seven times
- slower, or 2400 baud. We believe that the ordinary modem is both
- too slow and too user-hostile to create "critical mass" in the
- online market.
-
- We also believe that ISDN, whatever its limitations, is rapid
- enough to jump start the greatest free market the world has ever
- known. Widespread deployment of ISDN, combined with recent
- developments in compression technology, could break us out of what
- Adobe's John Warnock calls the "ascii jail", delivering to the home
- graphically rich documents, commercial software objects, and real-
- time multimedia. Much of the information which is now
- inappropriately wedged into physical objects...whether books,
- shrink-wrapped software, videos, or CD's...would enter the virtual
- world, its natural home. Bringing consumers to Cyberspace would
- have the same invigorating effect on online technology which the
- advent of the PC had on computing.
-
- We admit that over the long term only fiber has sufficient
- bandwidth for the future we imagine. But denying "civilian" access
- to Cyberspace until the realization of a megabillion buck end-to-
- end fiber network leaves us like the mainframe users in the 60's
- waiting for the supercomputer. The real juice came not from the Big
- Iron but from user adaptable consumer "toys" like the Apple II and
- the original PC.
-
- Just as consumers were oblivious to the advantages of FAX
- technology until affordable equipment arrived, we believe there is
- a great sleeping demand for both ISDN and the tools which will
- exploit it. And then there's the matter of affording the full fiber
- national network. Until the use of digital services has become as
- common as, say, the use of VCR's, Joe Sixpack's willingness to help
- pay fiber's magnificent cost will be understandably restrained.
-
- Given that most personal modem users are unaware that ISDN even
- exists while the old elite of Internet grossly underestimates its
- potential benefits, it's not surprising that the telcos have been
- able to claim lack of consumer demand in their reluctance to make
- it available. A cynic might also point to its convenience as a
- hostage in their struggles with Judge Green and the newspaper
- publishers. They wanted into the information business and something
- like "Allow us to be information providers or we starve this
- technology," has been one of their longest levers.
-
- This issue should now be moot. Judge Greene ruled in July that the
- telcos could start selling information. They got what they wanted.
- Now we must make them honor their side of the bargain.
-
- Unfortunately it still seems they will only let us use their
- playing field if they can be guaranteed to win the game. To this
- end, they have managed to convince several state Public Utility
- Commissions that they should be allowed to charge tariffs for ISDN
- delivery which are grotesquely disproportionate to its actual
- costs. In Illinois, for example, customers are paying 10 to 12
- cents a minute for an ISDN connection. This, despite evidence that
- the actual telco cost of a digitally switched phone connection,
- whether voice or data, runs at about a penny a minute. Even in the
- computer business, 1200% is not an ethical gross margin. And yet
- the telcos claim that more appropriate pricing would require
- pensioners to pay for the plaything of a few computer geeks.
-
- Unfortunately, the computer industry has been either oblivious to
- the opportunities which ISDN presents or reluctant to enter the
- regulatory fray before Congress, the FCC, and the PUC's. The latter
- is understandable. National telecommunications policy has long been
- an in-house project of AT&T. It is brain-glazingly prolix by design
- and is generally regarded as a game you can't win unless you're on
- the home team. The AT&T breakup changed all that, but the industry
- has been slow to catch on.
-
- Assurance of Local Competition
-
- In the wake of Ma Bell's dismemberment, the world is a richer and
- vastly more complex place. Who provides what services to whom, and
- under what conditions, is an open question in most local venues.
- Even with a scorecard you can't tell the players since many of them
- don't exist yet.
-
- Legislation is presently before the Edward Markey's (D-MA)
- Subcommittee on Telecommunications and Finance (a subset of the
- House Energy and Commerce Committee) which would regulate the entry
- of the Regional Bells into the information business. The committee
- is correctly concerned that the RBOC's will use their
- infrastructure advantage to freeze out information providers. In
- other words, rather as Microsoft uses DOS and Windows.
-
- Somewhat hysterical over this prospect, the Newspaper Publishers
- Association and the cable television companies have seen to the
- introduction of a House Bill 3515 by Rep. Jim Cooper (D-TN) which
- would essentially cripple telco delivery of information services
- for the next decade. The bill would bar existing telephone service
- providers from information provision until 50% of subscribers in a
- given area had access to alternative infrastructures.
-
- Of course neither approach would serve the public interest. The
- telcos have had so little experience with competition that we can't
- expect them to welcome it. And while eventually there will be local
- phone connection competition through wireless technologies, it's
- silly to wait until that distant day.
-
- We need a bill which would require the telcos to make ISDN open and
- affordable to all information providers, conditioning their entry
- into the information business to the willing delivery of such
- service.
-
- The computer industry has an opportunity to break the gridlock
- between the telcos and the publishers. By representing consumer
- interests, which are, in this case, equivalent to our own, we can
- shape legislation which would be to everyone's benefit. What's been
- missing in the debate has been technical expertise which serves
- neither of the existing contenders.
-
- Finally, the Public Utilities Commissions seem unaware of the
- hidden potential demand for digital services to the home. What on
- earth would a housewife want with a 64 kbs data line? This is
- another area in which both consumers and computer companies need to
- be heard from.
-
-
- What You Can Do
-
- Obviously, the first task upon entering a major public campaign is
- informing oneself and others. In this, many Communications readers
- have a great advantage. Most of us have access to such online fora
- as RISKS digest, Telecom Digest, and the EFFectors regularly
- published in the EFF's newsgroup comp.org.eff.news. I strongly
- recommend that those interested in assisting this effort begin
- monitoring those newsgroups. I'm tempted to tell you to join the
- EFF and support our Washington lobbying efforts, but I probably
- abuse this podium with our message too much as it is.
-
- Once you're up to speed on these admittedly labyrinthine issues,
- there are three levers you can start leaning against.
-
- First, Congress will be actively studying these matters for the
- remainder of the year and is eagerly soliciting viewpoints other
- than those self-servingly extended by the telcos and the
- publishers. Rep. Markey said recently in a letter to the EFF,
-
- "Please let me and my staff know what policies you and
- others in the computer industry believe would best
- serve the public interest in creating a reasonably
- priced, widely available network, in which competition
- is open and innovation is rewarded. I also want to
- learn what lessons from the computer industry over the
- past 10 to 15 years should apply to the current debate
- on structuring the information and communication
- networks of the future."
-
- Second, it is likely that the Public Utility Commission in your
- state will be taking up the question of ISDN service and rates
- sometime in the next year. They will likely be grateful for your
- input.
-
- Finally, you can endeavor to make your own company aware of the
- opportunities which ISDN deployment will provide it as well as the
- political obstacles to its provision. No matter what region of the
- computer business employs your toils, ISDN will eventually provide
- a new market for its products.
-
- Though these matters are still on the back pages of public
- awareness, we are at the threshold of one of the great passages in
- the history of both computing and telecommunications. This is the
- eve of the electronic frontier's first land rush, a critical moment
- for The Great Work.
-
-
- Pinedale, Wyoming
- Friday, November 15, 1991
-