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1994-01-03
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23 lines
There is a new kind of publisher appearing on the scene
today. He/She is the DiskBook Publisher - a publisher of
books and manuals using computer hypertext and digital
graphics. The diskbook publisher does not face the enormous
start-up costs required by paper publishing. He/She is not
shackled by the rising cost of wood-pulp, ink and the
printing industry. The diskbook publisher is not chained by
numbers such as "print-runs" and "printing set-up costs" and
the like. He/She can have a print-run of 1 or 100,000 with
equal ease and each and every book is guaranteed by the
process of Computer Copying to be exactly like the
original. No misprints. No smudged or smeared ink. If the
original is perfect, then Copy #100,000 will be as perfect
in every respect as Copy #1.
Thusfar, to my knowledge, most diskbook publishers work
within the ShareWare marketing concept. (Diskbooks, offered
as an addendum to printed books and stuck in an envelope
inside the back cover don't count. I'm talking about 100%
stand-alone diskbook publications.) As I have said, most
diskbook publishers work within the shareware marketing
concept ... Until Now.