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OS/2 Shareware BBS: 32 Periodic
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stern.txt
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1995-05-17
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The Story of How Howard Stern Became Warped
November 16, 1993 * Howard Stern was discussing his PC on the
radio and how he would like to upgrade. Howard says he was
looking at Apple and IBM but was leaning towards IBM and if any
IBMers were listening, please call in. Jeffrey Schick, a Senior
Systems Engineer from the Northeast Advanced Technology
Solution Center, called in from his car phone. He was
immediately put on the air where he discussed IBM technology
with Howard. Jeff discussed multimedia, video conferencing, and
speech. Off the air, Howard's personal assistant, Baba Booey,
took Jeff's number at IBM. Howard threatened to fire Baba if he
lost Jeff's number. Later that day, Jeff was contacted and he
tried to set up a demo for after Thanksgiving. Howard, on the
other hand, insisted on seeing the demo before Thanksgiving.
November 16-18, 1993 * IBM investigated Howard's requirements
and discovered that his needs are far greater than a PC that
does word processing. Howard needed a system that scans
documents and stores them as images with a informational data
record attached. He would also like a system with which he can
edit video to pursue television projects.
November 19, 1993 * Howard Stern visited the IBM marketing
offices at 590 Madison Avenue in New York City. Outside the
building, waiting to chronicle the event were ABC, NBC and
Entertainment Tonight. IBM gave Howard a demonstration of a
wide range of applications including: Person-to-Person for
collaborative computing, ImagePlus to do image processing
MMPM/2 for creating, editing and playing multimedia files, and
IBM Personal Dictation System to enter information by speaking
to the computer.
Howard loved everything he saw at the demo and he wanted to have
it all in his home by November 23rd for a loaner.
November 23, 1993 * IBM delivered two systems to Howard's home
complete with scanners, printers, speakers, Read/Write Optical
drives and all the software that was demoed to him.
November 23, 1993 - January 1, 1994 * IBM trained, educated
and supported Howard in his efforts to evaluate these solutions.
During this time, Howard discussed IBM on a daily basis on the
air. These discussions were absolutely positive. Howard talked
about how he can receive a fax at the same time he is playing on
the Internet and scanning in an image.
The Wall Street Journal called Howard's office to ask if IBM is
paying him to say all those good things. Howard stated he just
likes IBM.
January 3, 1994 * Howard announced to 15 cities and 16 million
listeners he was going with IBM. Howard placed an order for ALL
hardware and software he had demoed.
January 20, 1994 * IBM gave Howard Stern a 750 C Thinkpad for
his birthday. The gift was presented to him on his birthday
show at Tavern on the Green. Jeff Schick was on the air right
after Joan Rivers.
April 11, 1995 * Howard Stern was still raving about OS/2. He
told his 30 million listeners all the wonderful things he can do
with OS/2 Warp. Obviously, Howard is still happy with his choice
in systems.