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<p>--New Streaming Analysis Engine Revolutionizes Web Traffic Analysis<br />
Package, Now Also With Remote Control and Event Messaging--</p>
<p>SAN FRANCISCO, Calif., January 5, 1998 -- at Macworld Expo -- Active<br />
Concepts today announced it is now shipping Funnel Web 3.0 for the<br />
Mac OS with revolutionary, new streaming analysis for real-time<br />
traffic monitoring and for processing large logs,<br />
platform-independent remote control, and event messaging and<br />
notification. Now the world's fastest Web site traffic analysis<br />
package can process extremely large log files with relatively small<br />
amounts of RAM by using the new streaming analysis engine in Funnel<br />
Web 3.0. The new streaming analysis engine can also be used to<br />
monitor site traffic in real-time. Also new is the ability to control<br />
and administer Funnel Web remotely, and get notified when pre-defined<br />
events occur on the site. Available today for the Mac OS only, with<br />
WiNT and Unix versions to be available in the coming weeks, at<br />
(<a href="http://www.activeconcepts.com/" title="http://www.activeconcepts.com/">http://www.activeconcepts.com/</a>), Funnel Web 3.0 is US$249/standard<br />
and US$499/professional, with upgrades, crossgrades and educational<br />
discounts available (see pricing and availability section below).</p>
<p>"Our new streaming analysis engine breaks new ground in Web analysis<br />
technology, making it possible to constantly monitor active Web<br />
sites," explained Dr. Darren Williams, president of Active Concepts.<br />
"Coupled with our new remote control and event messaging users have<br />
access to a sophisticated yet flexible system for managing their<br />
entire online business."</p>
<p>Steve Lee of QuickSilver Interactive Group, Inc. said, "I pointed<br />
Funnel Web at a 130MB log file, didn't bother configuring anything<br />
and said 'go or break.' Went home expecting Funnel Web to take hours<br />
or choke all together. Well, it took only fifteen minutes to chug<br />
through the data. I did a quick print-out of a few graphic pages and<br />
my client won't quit talking about the reports. Congratulations on an<br />
excellent product."</p>
<p>Streaming Analysis For RAM-efficient Processing Funnel Web 3.0<br />
includes a totally new streaming analysis system that continuously<br />
monitors Web sites in a finite amount of RAM. Streaming analysis can<br />
also be used for post-processing very large log files. For example, a<br />
1 GB log file only requires 40MB of RAM for processing, either for<br />
post-processing or in real-time. Unlike competing products, Funnel<br />
Web's new streaming analysis mode allows users to continuously<br />
monitor their Web site regardless of the size of the log file.</p>
<p>Remotely Control Funnel Web From Anywhere With Funnel Web's powerful<br />
new platform independent remote control feature it is now possible to<br />
run a copy of Funnel Web on any server and remotely control the<br />
Funnel Web application from any desktop machine regardless of<br />
platform. Offering new levels of power in remote control means that<br />
users can finally have access to powerful Unix-based analysis on<br />
their desktop machines.</p>
<p>Event Messaging Lets People Know<br />
New event messaging and notification allows organizations to<br />
continually monitor their Web site for specific events, such as user<br />
accesses and download limits, and trigger messages to the appropriate<br />
personnel when those events occur. Using the new event messaging<br />
feature users can continuously monitor every Web server transaction<br />
in real-time. For instance, users can set up an event to email the<br />
sales department when a certain number of downloads has been<br />
exceeded. ISPs can monitor for when a user has exceeded their<br />
bandwidth. The possibilities are practically endless.</p>
<p>Product Overview<br />
Funnel Web is a professional multiplatform Web analysis solution for<br />
the business, eCommerce and education markets. Over 50 times faster<br />
than its major competitors, this powerful Web profiling tool provides<br />
sophisticated charting and profiling of online activity. Its<br />
intuitive user interface, accuracy and depth of analysis makes Funnel<br />
Web the leader in professional Web auditing.</p>
<p>System Requirements and Compatibility<br />
Funnel Web 3.0 for the Mac requires a Macintosh 68030 or greater, or<br />
any Power Macintosh. Mac OS version 7.1 or higher should be installed<br />
with a minimum of 8 MB of RAM, 12 MB Hard Disc space and 8 bit video.</p>
<p>Pricing and Availability<br />
Funnel Web 3.0 is available for the Mac OS only. Funnel Web 3.0 for<br />
Windows '95, '98 and NT and Unix will ship in the coming weeks. An<br />
Enterprise version of Funnel Web 3.0 will be available for Mac OS X,<br />
Windows NT, IRIX, Solaris, HP-Unix, Digital Unix, Linux and FreeBSD.</p>
<p>Funnel Web 3.0 has a list price of US$249 for the Standard version<br />
and US$499 for the Professional version, with discounts available for<br />
educational institutions. Upgrades from the Funnel Web 1.x or 2.0.x<br />
Standard are US$99 and Professional US$199. Crossgrades from Funnel<br />
Web Standard to Funnel Web Professional 3.0 are US$299.</p>
<p>Further details on purchasing Funnel Web and Funnel Web 3.0 Upgrades<br />
are available from the Active Concepts Web site at<br />
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