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  211. <div class="content_text">[NPL] Electrifier Pro 2.0</div>
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  226.   <div class="left_inner_box_heading"><h1>[NPL] Electrifier Pro 2.0</h1></div>
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  229.     
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  233.  
  234.                    
  235.     
  236.  <p>** Electrifier Pro 2.0 Makes Professional Multimedia Web Design As<br />
  237. Easy as Cut-and-Paste</p>
  238. <p>** Within Minutes, Companies and Sites Such as Reebok, Suzuki, and<br />
  239. Starnetwork.com Can Turn Static Marcom and Training Literature, Audio<br />
  240. and Video into Highly Interactive Multimedia Sites</p>
  241. <p>SAN DIEGO, CA--January 18, 1999--Electrifier, Inc. today introduced<br />
  242. an eye-popping new software product that instantly turns static Web<br />
  243. sites and marketing materials into dazzling traffic-building<br />
  244. Web-based multimedia sites that incorporate text, images, virtual<br />
  245. reality panoramas, animation, audio, and video. The product was<br />
  246. unveiled at David Coursey's Showcase '99,<br />
  247. sponsored by Upside Magazine, now being held in San Diego, January 17-19, 1999.</p>
  248. <p>Electrifier(R) Pro 2.0 allows even novice Web site creators to create<br />
  249. highly sophisticated multimedia-rich sites in minutes. While other<br />
  250. technologies take days--even months--to produce multimedia sites,<br />
  251. Electrifier Pro allows users to instantly upgrade Web site text and<br />
  252. images to rich media content, making the process as easy as cutting<br />
  253. and pasting new text or adding simple graphics. The high-quality<br />
  254. multimedia content rivals custom-developed rich media solutions,<br />
  255. while presenting the multimedia in minimized file formats that scale<br />
  256. to any visitor's connection<br />
  257. speed. (See "About Electrifier Pro 2.0" below)</p>
  258. <p>"By using Electrifier Pro's interactive capabilities, we've been able<br />
  259. to greatly enhance the Web showroom for Suzuki's new V6 Grand Vitara,<br />
  260. our most<br />
  261. important sport-utility vehicle," said Lore McKenna, National<br />
  262. Advertising Manager, American Suzuki Motor Company. "We're putting<br />
  263. potential customers right into the driver's seat with cutting-edge<br />
  264. multimedia that can now be created with maximum time- and<br />
  265. cost-effectiveness." Added Mike Cline, Managing Director of Matrix<br />
  266. Consultants, the interactive agency in charge of transforming the<br />
  267. Suzuki site: "Electrifier Pro made it possible for us to deliver an<br />
  268. exceptional new marketing tool. Suzuki benefits from an interactive<br />
  269. viewer experience which makes Web marketing more compelling as well<br />
  270. as more accessible."</p>
  271. <p>Several companies and Web sites announced today that they are using<br />
  272. Electrifier Pro to create the next generation of Web presence. "As a<br />
  273. consumer products company, Reebok faces the challenge of how to build<br />
  274. its brand and deliver effective marketing campaigns on CD-ROM and the<br />
  275. Web. For the first time, Electrifier Pro allows the combination of<br />
  276. TV-style media and virtual reality elements in a highly interactive<br />
  277. sales presentation. Customers and retailers can now experience the<br />
  278. richness of the product and the brand directly from their computers,"<br />
  279. said Jim Baker, a producer of Reebok's interactive content and<br />
  280. Managing Director, studiosource/21st Century Media.</p>
  281. <p>As opposed to conventionally-produced multimedia sites, viewers can<br />
  282. seamlessly experience the full richness of Electrifier-produced sites<br />
  283. without having to download multiple plug-ins. "Since most of our<br />
  284. viewers are kids, we want them to experience our site without any<br />
  285. hang-ups. Electrifier Pro will let them access most of our multimedia<br />
  286. immediately," said Botticelli Interactive's Michael Roper, Executive<br />
  287. Producer for Starnetwork.com, a new educational website, developed as<br />
  288. a research project<br />
  289. for the Massachusetts Institute of Technology.</p>
  290. <p>** Electrifier Pro Helps Companies Make--And Save!--Money on the Web</p>
  291. <p>Electrifier Pro 2.0 helps company web sites pay their own way by<br />
  292. creating new commerce opportunities as well as saving money:</p>
  293. <p>* Make money by creating--in minutes--rich media sites that offer<br />
  294. highly-graphic, interactive information that attracts visitors. Now,<br />
  295. companies--even those without any multimedia experience--can join<br />
  296. static text and images with such previously-discrete elements as<br />
  297. videos of products in use, audio customer testimonials or virtual<br />
  298. reality walkthrough<br />
  299. tours.</p>
  300. <p>* Save money by easily re-purposing marketing and training communications<br />
  301. materials, from corporate brochures to training videos. Online<br />
  302. brochures can be made interactive, incorporating streaming audio and<br />
  303. video, allowing customers to see the product in use, or just-in-time<br />
  304. training videos can pop up within the context of an employee benefits<br />
  305. page on a corporate intranet.</p>
  306. <p>* Save money by using lower-cost--even novice--Web developers or<br />
  307. webmasters to create rich media in minutes, not hours.</p>
  308. <p>** About Electrifier Pro 2.0</p>
  309. <p>Electrifier Pro 2.0 multimedia Web authoring software provides<br />
  310. superior rich media quality while minimizing file sizes. It supports<br />
  311. all types of multimedia content, and delivers industry-standard<br />
  312. QuickTime consistently on either Netscape Navigator or Microsoft<br />
  313. Internet Explorer at any connection speed, from 28.8K modems to<br />
  314. broadband. Available for the Macintosh and Windows 95/98/NT,<br />
  315. Electrifier Pro can:</p>
  316. <p>* Create real-time streaming multimedia suitable for any connection<br />
  317. speed, from 28.8K to cable modems. Flexible compression easily<br />
  318. produces streaming multimedia in minimized file sizes, utilizing the<br />
  319. most advanced compression available such as Sorenson Video, Intel<br />
  320. Indeo, Qualcomm PureVoice and QDesign Music.</p>
  321. <p>* Develop complex animations and interactivity in seconds.<br />
  322. Drag-and-drop authoring allows modifiable actions and effects,<br />
  323. accurate to 1/1000th of a second, to be applied to any element,<br />
  324. eliminating the need for tedious frame-by-frame construction. Include<br />
  325. URL hotspots, highlighting, and volume<br />
  326. or playback controls. Creations can also be instantly previewed and<br />
  327. edited without exporting.</p>
  328. <p>* Use any rich media content, such as vector and bitmap animation,<br />
  329. digitized audio, synthesized music (MIDI), video, 3-D, VR panoramas,<br />
  330. No-Bandwidth0/00 media like fire, clouds and ripples, and over 150<br />
  331. special effects such as emboss, fade, fire and ripples.</p>
  332. <p>* Seamlessly integrate with existing content and all authoring tools such<br />
  333. as Adobe Photoshop, Adobe Illustrator, Macromedia Freehand, Adobe PageMill,<br />
  334. Microsoft FrontPage, NetObjects Fusion, Macromedia Dreamweaver and<br />
  335. Macromedia Director.</p>
  336. <p>* Output creations as industry-standard QuickTime or animated GIFs<br />
  337. for consistent playback on either Navigator or Internet Explorer<br />
  338. without requiring a special server. Content can be easily deployed on<br />
  339. intranets and<br />
  340. CD-ROMs without reauthoring.</p>
  341. <p>** Availability and Requirements</p>
  342. <p>Electrifier Pro 2.0 will be available in Q2 1999 with a suggested<br />
  343. retail price of $595. All Electrifier Pro 1.0 users will receive a<br />
  344. free upgrade to<br />
  345. Electrifier Pro 2.0. A thirty-day trial version of the Mac OS version<br />
  346. is available at (<a href="http://www.electrifier.com" title="http://www.electrifier.com">http://www.electrifier.com</a>). The Mac OS version<br />
  347. requires PowerPC-based Mac OS, System 7.5 or later.</p>
  348. <p>** About the Company</p>
  349. <p>Electrifier, Inc. is focused on business solutions that transform the<br />
  350. Internet experience through rich, interactive multimedia. Founded in<br />
  351. 1998, Electrifier, Inc. is a privately-held corporation based in the<br />
  352. Research Triangle area of North Carolina.</p>
  353. <p>* For more information</p>
  354. <p>Anna Haas, Electrifier, Inc. +1-919-968-0701, <a href="mailto:ahaas@electrifier.com">ahaas@electrifier.com</a><br />
  355. Nancy Scott Lyon, Spiralgroup for Electrifier, +1-626-403-2362,<br />
  356. <a href="mailto:nancyl@spiralgroup.com">nancyl@spiralgroup.com</a></p>
  357. <p>Visit Electrifier on the World Wide Web at (<a href="http://www.Electrifier.com" title="http://www.Electrifier.com">http://www.Electrifier.com</a>).<br />
  358. Electrifier corporate headquarters is located at 207 South Elliott Road,<br />
  359. Suite 203, Chapel Hill, NC 27514, USA; +1-919-968-0701; fax<br />
  360. +1-919-968-0801; <a href="mailto:info@Electrifier.com">info@Electrifier.com</a>.</p>
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  611. <div class="right_big_add_box">
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  613. <p class="pad_top_3"><img
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  618. <div id="block-views-feeds_iphone_showcase-block_1" class="clear-block block block-views">
  619.  
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  621.   <div class="content"><div class="view view-feeds-iphone-showcase view-id-feeds_iphone_showcase view-display-id-block_1 view-dom-id-5">
  622.     
  623.   
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  625.       <div class="view-content">
  626.         <div class="views-row views-row-1 views-row-odd views-row-first">
  627.     
  628.   
  629.   
  630.   <div class="views-field-title">
  631.                 <span class="field-content">Introducing the App Hall of Fame!</span>
  632.   </div>
  633.   
  634.   
  635.   <div class="views-field-body">
  636.                 <div class="field-content"><div class="body-row" id="body-row-213485"><div style="background:#F5F5F5;">App discoverability continues to be a real issue.  With the fast churn of apps in the App Store, an app has only a few weeks of promotional life in it before it‚Äôs largely forgotten.  There are a few things developers can do to fix that, but those... | Read more »</div></div></div>
  637.   </div>
  638.   </div>
  639.   <div class="views-row views-row-2 views-row-even">
  640.     
  641.   
  642.   
  643.   <div class="views-field-title">
  644.                 <span class="field-content">Gobliiins Are Coming</span>
  645.   </div>
  646.   
  647.   
  648.   <div class="views-field-body">
  649.                 <div class="field-content"><div class="body-row" id="body-row-213486"><div style="background:#F5F5F5;">In the midst of the huge Q4 launch schedule, the cult classic, Gobliiins, as well as the rest of the trilogy, are being ported to the iPhone in all of their original glory. The Goblins trilogy was a quirky Atari/Amiga game series from the early 90‚Äôs... | Read more »</div></div></div>
  650.   </div>
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  653.     
  654.   
  655.   
  656.   <div class="views-field-title">
  657.                 <span class="field-content">myPhoneDesktop ‚Äì Chrome to iPhone Extens...</span>
  658.   </div>
  659.   
  660.   
  661.   <div class="views-field-body">
  662.                 <div class="field-content"><div class="body-row" id="body-row-213469"><div style="background:#F5F5F5;">Anyone who has used myPhoneDesktop knows that it is a fantastic tool for streamlining your onscreen workflow. Instead of having to type line after line into your phone directly, you can use myPhoneDesktop to type from your computer directly into... | Read more »</div></div></div>
  663.   </div>
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  666.     
  667.   
  668.   
  669.   <div class="views-field-title">
  670.                 <span class="field-content">Classes Review</span>
  671.   </div>
  672.   
  673.   
  674.   <div class="views-field-body">
  675.                 <div class="field-content"><div class="body-row" id="body-row-213470"><div style="background:#F5F5F5;">Developer: Dustlab
  676. Price: $0.99
  677. Version Reviewed: 2.4.7
  678. iPhone Integration Rating: 3 out of 5 stars
  679. User Interface Rating: 4 out of 5 stars
  680. Re-use / Replay Value Rating: 3 out of 5 stars
  681. Overall Rating: 3.33 out of 5 stars
  682.  | Read more »</div></div></div>
  683.   </div>
  684.   </div>
  685.   <div class="views-row views-row-5 views-row-odd">
  686.     
  687.   
  688.   
  689.   <div class="views-field-title">
  690.                 <span class="field-content">AutoVerbal Talking Soundboard Pro helps...</span>
  691.   </div>
  692.   
  693.   
  694.   <div class="views-field-body">
  695.                 <div class="field-content"><div class="body-row" id="body-row-213471"><div style="background:#F5F5F5;">Being able to speak and communicate with others is something that many of us take for granted. It‚Äôs not so easy for many folks though, in particular for individuals with autism spectrum disorders, as well as those who have suffered various brain... | Read more »</div></div></div>
  696.   </div>
  697.   </div>
  698.   <div class="views-row views-row-6 views-row-even">
  699.     
  700.   
  701.   
  702.   <div class="views-field-title">
  703.                 <span class="field-content">Pocketbooth Review</span>
  704.   </div>
  705.   
  706.   
  707.   <div class="views-field-body">
  708.                 <div class="field-content"><div class="body-row" id="body-row-213472"><div style="background:#F5F5F5;">Developer: Project Box
  709. Price: $0.99
  710. Version Reviewed: 1.0
  711. iPhone Integration Rating: 4 out of 5 stars
  712. User Interface Rating: 4 out of 5 stars
  713. Re-use / Replay Value Rating: 4.5 out of 5 stars
  714. Overall Rating: 4.17 out of 5 stars
  715.  | Read more »</div></div></div>
  716.   </div>
  717.   </div>
  718.   <div class="views-row views-row-7 views-row-odd views-row-last">
  719.     
  720.   
  721.   
  722.   <div class="views-field-title">
  723.                 <span class="field-content">Get Your Roast Right With ‚ÄòTime To Roast...</span>
  724.   </div>
  725.   
  726.   
  727.   <div class="views-field-body">
  728.                 <div class="field-content"><div class="body-row" id="body-row-213473"><div style="background:#F5F5F5;">Roasting meat, in the cooking world, is about as simple as it gets. The greatest roast recipe I‚Äôve ever found is from Michael Ruhlman‚Äôs website, with the recipe titled, ‚ÄúThe World‚Äôs Most Difficult Roasted Chicken Recipe.‚Äù | Read more »</div></div></div>
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  843.   <tr>
  844.     <td width="66" class="red_text">Nov. 20:</td>
  845.     <td width="505" class="blue_text" onclick="showLoginDiv()"><a
  846.       href="javascript:void(0);">Take Control of Syncing Data in Sow
  847.     Leopard' released</a></td>
  848.     <td width="17"><img src="images/erow.gif" width="13" height="13"
  849.       alt="" /></td>
  850.   </tr>
  851.   <tr>
  852.     <td class="red_text">Nov. 19:</td>
  853.     <td class="blue_text"><a href="#">Cocktail 4.5 (Leopard Edition)
  854.     released</a></td>
  855.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  856.   </tr>
  857.   <tr>
  858.     <td class="red_text">Nov. 19:</td>
  859.     <td class="blue_text"><a href="#">macProVideo offers new Cubase
  860.     tutorials</a></td>
  861.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  862.   </tr>
  863.   <tr>
  864.     <td class="red_text">Nov. 18:</td>
  865.     <td class="blue_text"><a href="#">S Stardom anounces Safe Capsule, a
  866.     companion piece for Apple's</a></td>
  867.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  868.   </tr>
  869.   <tr>
  870.     <td class="red_text">Nov. 17:</td>
  871.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  872.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  873.   </tr>
  874.   <tr>
  875.     <td class="red_text">Nov. 17:</td>
  876.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  877.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  878.   </tr>
  879.   <tr>
  880.     <td class="red_text">Nov. 17:</td>
  881.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  882.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  883.   </tr>
  884.   <tr>
  885.     <td class="red_text">Nov. 17:</td>
  886.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  887.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  888.   </tr>
  889.   <tr>
  890.     <td class="red_text">Nov. 17:</td>
  891.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  892.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  893.   </tr>
  894.   <tr>
  895.     <td class="red_text">Nov. 17:</td>
  896.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  897.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  898.   </tr>
  899.   <tr>
  900.     <td class="red_text">Nov. 17:</td>
  901.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  902.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  903.   </tr>
  904.   <tr>
  905.     <td class="red_text">Nov. 17:</td>
  906.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  907.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  908.   </tr>
  909.   <tr>
  910.     <td class="red_text">Nov. 17:</td>
  911.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  912.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  913.   </tr>
  914.   <tr>
  915.     <td class="red_text">Nov. 17:</td>
  916.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  917.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  918.   </tr>
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