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  226.   <div class="left_inner_box_heading"><h1>[MD1] Report on MACWORLD Expo San Francisco</h1></div>
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  233.  
  234.                    
  235.     
  236.  <p>SAN FRANCISCO -- Jan. 19, 1998 -- Attendees Rally Around Apple's<br />
  237. Announcement of a Profit and Microsoft's Release of Office 98 for the Mac</p>
  238. <p>Attendees to this year's MACWORLD Expo San Francisco saw a diversity of new<br />
  239. Mac-based products, participated in a first-of-its kind technical<br />
  240. conference and heard from some of the best-known names in the graphic arts<br />
  241. and entertainment communities confessing their loyalty to the Macintosh<br />
  242. platform. "You could feel the excitement in the air at this year's MACWORLD<br />
  243. Expo San Francisco," said David B. Egan, president of IDG Expo Management<br />
  244. Co. "As a result of a number of new products, a stellar lineup of keynotes<br />
  245. and the brand new Macworld/Pro technical conference, our exhibitors,<br />
  246. attendees and business partners told us firsthand that the show was a<br />
  247. rousing success." Throughout the five-day show, held Jan. 5 - 9 at the<br />
  248. Moscone Convention Center, a number of surprising - and welcomed -<br />
  249. announcements were made. Attendees clearly rallied around Apple Computer,<br />
  250. Inc. when interim CEO Steve Jobs announced in his keynote the computer<br />
  251. maker expected to report net profits exceeding $45 million for the first<br />
  252. quarter of 1998. Apple also announced its new Power Macintosh(R) G3<br />
  253. computers, launched on Nov. 10, 1997 significantly outsold Apple's<br />
  254. forecasts for the quarter (over 133,000 units shipped versus a forecast of<br />
  255. 80,000 units) becoming Apple's most successful new product launch in<br />
  256. history. "Apple's announcements about its profitability and its Power PC<br />
  257. G3, as well as Microsoft's release of Office 98 Macintosh Edition helped<br />
  258. excite exhibitors and attendees alike at the show," said Egan. Apple's good<br />
  259. news continued with a demonstration at the Jobs keynote of all the powerful<br />
  260. new enhancements to QuickTime, the multi-platform, industry-standard<br />
  261. multimedia software architecture. In his keynote, Jobs also announced that<br />
  262. Office 98 Macintosh Edition would begin shipping later this month - months<br />
  263. ahead of their Windows version. This version of Office offers Macintosh<br />
  264. users advanced functionality, such as self-repairing applications, not<br />
  265. currently available to Windows users. "This release underscored Microsoft's<br />
  266. commitment to the Mac platform, signifying the strength and vitality of the<br />
  267. Mac market," said Egan.</p>
  268. <p>The Keynotes</p>
  269. <p>Much of the insight on the direction of the Mac market was provided by a<br />
  270. stellar lineup of keynote speakers. In addition to Jobs's speech,<br />
  271. cyberartisan and technology visionary Kai Krause of MetaCreations hosted "A<br />
  272. FireWireside Chat with Kai and Friends," in which he and several prominent<br />
  273. colleagues discussed the convergence of the Web, television and computers.<br />
  274. The third MACWORLD Expo keynote, "AppleMasters, Forward Thinkers and<br />
  275. World-Changers," featured extraordinary people - artists, athletes,<br />
  276. scientists, educators, designers, writers, producers, architects and<br />
  277. musicians, to name a few - who use the Macintosh daily in their personal<br />
  278. and professional lives. Among them: Physicist and Nobel Prize Winner Dr.<br />
  279. Donald Glaser, Dancer/Actor/Director Gregory Hines and Actress Jennifer<br />
  280. Jason Leigh.</p>
  281. <p>Macworld/Pro</p>
  282. <p>In addition to the traditional conference lineup, this year's MACWORLD Expo<br />
  283. San Francisco saw the debut of Macworld/Pro, a series of in-depth technical<br />
  284. workshops and day-long sessions designed for highly technical Macintosh<br />
  285. users. Among the highlights of the Macworld/Pro conference were three<br />
  286. keynotes delivered by Wall Street Journal reporter and author Jim Carlton;<br />
  287. Macintosh industry veteran Scott Knaster of Microsoft, and Colin Crawford,<br />
  288. CEO of Mac Publishing, LLC, a joint venture between IDG and Ziff-Davis.</p>
  289. <p>Developer Central</p>
  290. <p>More than 42 exhibitors were featured in this year's Developer Central<br />
  291. Pavilion, which is a marked increase over last year's numbers. "The figures<br />
  292. point out the fact that many more developer companies are clearly<br />
  293. optimistic about the market for Mac-based software," said Egan.</p>
  294. <p>Attendance Demographics</p>
  295. <p>According to an on-site survey, more than 97 percent of attendees said they<br />
  296. came to MACWORLD Expo to see the new products. Eighty-nine percent of all<br />
  297. attendees are involved in purchasing products for their organization.<br />
  298. Nearly three-quarters said they believed the event is important in<br />
  299. determining upcoming technology purchases. Eighty-six percent said the time<br />
  300. they spent at the show was "well worth their time and money."</p>
  301. <p>Exhibitor and Attendee Figures</p>
  302. <p>More than 450 exhibitors set up shop at MACWORLD Expo. The number is down<br />
  303. slightly from last year's figure of 465. Now-defunct clone makers were<br />
  304. responsible for the decrease in exhibitors, Egan said. The number of<br />
  305. attendees at this year's MACWORLD Expo San Francisco was 68,000 - slightly<br />
  306. down from last year's number of 76,100. Egan said the decline in attendance<br />
  307. numbers is a result of the turbulence the Mac market endured last year. He<br />
  308. said he is confident that much of that turbulence is in the past. "The<br />
  309. future holds incredible opportunities for the Mac market," said Egan. "The<br />
  310. strength of the core Mac market and the hot Mac-related new media markets<br />
  311. set the stage for the next event in New York."</p>
  312. <p>About MACWORLD Expo San Francisco</p>
  313. <p>MACWORLD Expo San Francisco, produced by IDG Expo Management Company, is<br />
  314. the world's most comprehensive Macintosh OS event, featuring the latest<br />
  315. Mac-focused technology. High-tech buyers, corporate and small-office<br />
  316. decision makers and home consumers attend MACWORLD Expo to discover the<br />
  317. latest developments and experience the hottest products the Mac platform<br />
  318. offers. The conference program covers beginning and advanced uses of the<br />
  319. Mac in areas such as the Internet, Web, design, education, entertainment,<br />
  320. and more. A new addition to this year's conference, Macworld/Pro, will<br />
  321. offer a first-of-its kind, technology-intensive professional development<br />
  322. series for Macintosh design, management and networking professionals.<br />
  323. MACWORLD Expo is sponsored by Macworld and MacWEEK magazines, which are<br />
  324. published by Mac Publishing, LLC, a joint venture between International<br />
  325. Data Group and Ziff Davis. For more information on MACWORLD Expo, call<br />
  326. 800-645-EXPO or visit our Web site at <a href="http://www.macworldexpo.com" title="www.macworldexpo.com">www.macworldexpo.com</a></p>
  327. <p>About International Data Group (IDG)</p>
  328. <p>Headquartered in Boston, International Data Group (IDG) informs more people<br />
  329. worldwide about information technology than any other company in the world.<br />
  330. With annual revenues of $1.7 billion, IDG is the leading global provider of<br />
  331. IT media, research, conferences and expositions. IDG publishes more than<br />
  332. 285 computer newspapers and magazines and 500 book titles in 75 countries,<br />
  333. led by the Computerworld, InfoWorld, Macworld, Network World, PC World and<br />
  334. ....For Dummies global product lines. IDG offers on-line users the largest<br />
  335. network of technology specific sites around the world through IDG.net<br />
  336. (<a href="http://www.idg.net" title="http://www.idg.net">http://www.idg.net</a>), which comprises more than 200 targeted Web sites in<br />
  337. 52 countries. IDG is also a leading producer of 110 computer-related<br />
  338. expositions in 35 countries and research arm International Data Corporation<br />
  339. (IDC) provides computer industry research and analysis through 49 offices<br />
  340. in 41 countries worldwide. Company information is available at<br />
  341. <a href="http://www.idg.com" title="http://www.idg.com">http://www.idg.com</a></p>
  342. <p>About IDG Expo Management Company</p>
  343. <p>Headquartered in Norwood, Massachusetts, IDG Expo Management Company is a<br />
  344. premium producer and manager of exposition and conference events that shape<br />
  345. the U.S. IT marketplace. IDG Expo Management Company is an affiliate of the<br />
  346. IDG World Expo Corporation family of companies; together, the two companies<br />
  347. produce the broadest array of conferences and expositions related to<br />
  348. information technology around the world. IDG Expo-produced events include<br />
  349. the MACWORLD Expos in New York and San Francisco; ComNet in Washington,<br />
  350. D.C. and San Francisco; the Telecommuting & Remote Access Conference &<br />
  351. Exposition (TRACE) in Santa Clara, CA; and E3 - the Electronic<br />
  352. Entertainment Expo, produced for the Interactive Digital Software<br />
  353. Association (IDSA). Each year, more than 2,000 exhibiting companies and<br />
  354. more than 250,000 IT professionals attend IDG's U.S. events to buy, sell,<br />
  355. learn about and influence the IT purchasing agenda. IDG Expo Management<br />
  356. Company was founded in 1979 as Mitch Hall Associates. For more information,<br />
  357. please call 781-551-9800 or visit the company's Web site at<br />
  358. <a href="http://www.idgexpos.com" title="www.idgexpos.com">www.idgexpos.com</a></p>
  359. <p>CONTACT: IDG Expo Management Company<br />
  360. Michelle Lifton, 781-440-2827<br />
  361. <a href="mailto:mlifton@idgexpos.com">mlifton@idgexpos.com</a></p>
  362. <p>or</p>
  363. <p>Brodeur Porter Novelli<br />
  364. Matt Hutchison, 202-973-1374<br />
  365. <a href="mailto:mhutchison@brodeur.com">mhutchison@brodeur.com</a></p>
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  627.     
  628.   
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  630.       <div class="view-content">
  631.         <div class="views-row views-row-1 views-row-odd views-row-first">
  632.     
  633.   
  634.   
  635.   <div class="views-field-title">
  636.                 <span class="field-content">Introducing the App Hall of Fame!</span>
  637.   </div>
  638.   
  639.   
  640.   <div class="views-field-body">
  641.                 <div class="field-content"><div class="body-row" id="body-row-213485"><div style="background:#F5F5F5;">App discoverability continues to be a real issue.  With the fast churn of apps in the App Store, an app has only a few weeks of promotional life in it before it‚Äôs largely forgotten.  There are a few things developers can do to fix that, but those... | Read more »</div></div></div>
  642.   </div>
  643.   </div>
  644.   <div class="views-row views-row-2 views-row-even">
  645.     
  646.   
  647.   
  648.   <div class="views-field-title">
  649.                 <span class="field-content">Gobliiins Are Coming</span>
  650.   </div>
  651.   
  652.   
  653.   <div class="views-field-body">
  654.                 <div class="field-content"><div class="body-row" id="body-row-213486"><div style="background:#F5F5F5;">In the midst of the huge Q4 launch schedule, the cult classic, Gobliiins, as well as the rest of the trilogy, are being ported to the iPhone in all of their original glory. The Goblins trilogy was a quirky Atari/Amiga game series from the early 90‚Äôs... | Read more »</div></div></div>
  655.   </div>
  656.   </div>
  657.   <div class="views-row views-row-3 views-row-odd">
  658.     
  659.   
  660.   
  661.   <div class="views-field-title">
  662.                 <span class="field-content">myPhoneDesktop ‚Äì Chrome to iPhone Extens...</span>
  663.   </div>
  664.   
  665.   
  666.   <div class="views-field-body">
  667.                 <div class="field-content"><div class="body-row" id="body-row-213469"><div style="background:#F5F5F5;">Anyone who has used myPhoneDesktop knows that it is a fantastic tool for streamlining your onscreen workflow. Instead of having to type line after line into your phone directly, you can use myPhoneDesktop to type from your computer directly into... | Read more »</div></div></div>
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  670.   <div class="views-row views-row-4 views-row-even">
  671.     
  672.   
  673.   
  674.   <div class="views-field-title">
  675.                 <span class="field-content">Classes Review</span>
  676.   </div>
  677.   
  678.   
  679.   <div class="views-field-body">
  680.                 <div class="field-content"><div class="body-row" id="body-row-213470"><div style="background:#F5F5F5;">Developer: Dustlab
  681. Price: $0.99
  682. Version Reviewed: 2.4.7
  683. iPhone Integration Rating: 3 out of 5 stars
  684. User Interface Rating: 4 out of 5 stars
  685. Re-use / Replay Value Rating: 3 out of 5 stars
  686. Overall Rating: 3.33 out of 5 stars
  687.  | Read more »</div></div></div>
  688.   </div>
  689.   </div>
  690.   <div class="views-row views-row-5 views-row-odd">
  691.     
  692.   
  693.   
  694.   <div class="views-field-title">
  695.                 <span class="field-content">AutoVerbal Talking Soundboard Pro helps...</span>
  696.   </div>
  697.   
  698.   
  699.   <div class="views-field-body">
  700.                 <div class="field-content"><div class="body-row" id="body-row-213471"><div style="background:#F5F5F5;">Being able to speak and communicate with others is something that many of us take for granted. It‚Äôs not so easy for many folks though, in particular for individuals with autism spectrum disorders, as well as those who have suffered various brain... | Read more »</div></div></div>
  701.   </div>
  702.   </div>
  703.   <div class="views-row views-row-6 views-row-even">
  704.     
  705.   
  706.   
  707.   <div class="views-field-title">
  708.                 <span class="field-content">Pocketbooth Review</span>
  709.   </div>
  710.   
  711.   
  712.   <div class="views-field-body">
  713.                 <div class="field-content"><div class="body-row" id="body-row-213472"><div style="background:#F5F5F5;">Developer: Project Box
  714. Price: $0.99
  715. Version Reviewed: 1.0
  716. iPhone Integration Rating: 4 out of 5 stars
  717. User Interface Rating: 4 out of 5 stars
  718. Re-use / Replay Value Rating: 4.5 out of 5 stars
  719. Overall Rating: 4.17 out of 5 stars
  720.  | Read more »</div></div></div>
  721.   </div>
  722.   </div>
  723.   <div class="views-row views-row-7 views-row-odd views-row-last">
  724.     
  725.   
  726.   
  727.   <div class="views-field-title">
  728.                 <span class="field-content">Get Your Roast Right With ‚ÄòTime To Roast...</span>
  729.   </div>
  730.   
  731.   
  732.   <div class="views-field-body">
  733.                 <div class="field-content"><div class="body-row" id="body-row-213473"><div style="background:#F5F5F5;">Roasting meat, in the cooking world, is about as simple as it gets. The greatest roast recipe I‚Äôve ever found is from Michael Ruhlman‚Äôs website, with the recipe titled, ‚ÄúThe World‚Äôs Most Difficult Roasted Chicken Recipe.‚Äù | Read more »</div></div></div>
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  848.   <tr>
  849.     <td width="66" class="red_text">Nov. 20:</td>
  850.     <td width="505" class="blue_text" onclick="showLoginDiv()"><a
  851.       href="javascript:void(0);">Take Control of Syncing Data in Sow
  852.     Leopard' released</a></td>
  853.     <td width="17"><img src="images/erow.gif" width="13" height="13"
  854.       alt="" /></td>
  855.   </tr>
  856.   <tr>
  857.     <td class="red_text">Nov. 19:</td>
  858.     <td class="blue_text"><a href="#">Cocktail 4.5 (Leopard Edition)
  859.     released</a></td>
  860.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  861.   </tr>
  862.   <tr>
  863.     <td class="red_text">Nov. 19:</td>
  864.     <td class="blue_text"><a href="#">macProVideo offers new Cubase
  865.     tutorials</a></td>
  866.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  867.   </tr>
  868.   <tr>
  869.     <td class="red_text">Nov. 18:</td>
  870.     <td class="blue_text"><a href="#">S Stardom anounces Safe Capsule, a
  871.     companion piece for Apple's</a></td>
  872.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  873.   </tr>
  874.   <tr>
  875.     <td class="red_text">Nov. 17:</td>
  876.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  877.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  878.   </tr>
  879.   <tr>
  880.     <td class="red_text">Nov. 17:</td>
  881.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  882.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  883.   </tr>
  884.   <tr>
  885.     <td class="red_text">Nov. 17:</td>
  886.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  887.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  888.   </tr>
  889.   <tr>
  890.     <td class="red_text">Nov. 17:</td>
  891.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  892.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  893.   </tr>
  894.   <tr>
  895.     <td class="red_text">Nov. 17:</td>
  896.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  897.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  898.   </tr>
  899.   <tr>
  900.     <td class="red_text">Nov. 17:</td>
  901.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  902.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  903.   </tr>
  904.   <tr>
  905.     <td class="red_text">Nov. 17:</td>
  906.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  907.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  908.   </tr>
  909.   <tr>
  910.     <td class="red_text">Nov. 17:</td>
  911.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  912.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  913.   </tr>
  914.   <tr>
  915.     <td class="red_text">Nov. 17:</td>
  916.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  917.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  918.   </tr>
  919.   <tr>
  920.     <td class="red_text">Nov. 17:</td>
  921.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  922.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  923.   </tr>
  924. </table>
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