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  234.                    
  235.     
  236.  <p>MACADDICT MAGAZINE AND ALADDIN SYSTEMS PARTNER TO DISTRIBUTE ELECTRONIC<br />
  237. COMMERCE ENABLED SOFTWARE PROGRAMS TO 140,000 END USERS MONTHLY</p>
  238. <p>Monthly CD-ROM Brings Consumers and MAC OS Software Publishers Closer Together</p>
  239. <p>BRISBANE, CA (August 13, 1997)-MacAddict Magazine, one of seven<br />
  240. publications from Imagine Publishing Inc., and Aladdin Systems, the<br />
  241. creators of StuffIt InstallerMaker(tm), will be helping Mac OS software<br />
  242. developers distribute their software to the passionate MacAddict readers.</p>
  243. <p>Each month MacAddict bundles a CD-ROM disc with it's monthly distribution<br />
  244. of 140,000.  Starting with the December issue, MacAddict will feature a<br />
  245. "Try Before You Buy" virtual store containing software enabled for<br />
  246. electronic commerce using Aladdin's InstallerMaker. Taking advantage of<br />
  247. MacAddict's mass distribution, Mac software publishers can now incorporate<br />
  248. InstallerMaker's technology onto the monthly CD-ROMs to increase their<br />
  249. distribution and sales.</p>
  250. <p>"This is just one more way that MacAddict is helping Mac developers get<br />
  251. their products, and product messages out to the most influential group of<br />
  252. Mac consumers," said Patricia Neuray, MacAddict Publisher. "In addition to<br />
  253. using our print magazine CD-ROM and websites to market their products,<br />
  254. developers can now directly generate sales. No other publication offers<br />
  255. developers this unique integrated opportunity."</p>
  256. <p>Aladdin's InstallerMaker software allows developers to create trialware<br />
  257. (time locked demos) of their software with just a few menu selections, no<br />
  258. coding is required. Developers set the trial period for a specified number<br />
  259. of days or launches. At each launch of the application, the end-user is<br />
  260. prompted to purchase the software.  Users can purchase software through<br />
  261. embedded technology via the Internet, modem, a voice call, fax, or US mail.<br />
  262. Once purchased by an end-user, the software will shed InstallerMaker's<br />
  263. front-end and return the software to its off-the-shelf the original format.<br />
  264. The only difference between buying software from a store versus buying it<br />
  265. using InstallerMaker is convenience--the consumer never has to leave their<br />
  266. house to receive a product.</p>
  267. <p>"This monthly CD-ROM comes at a critical time for Mac OS developers. One<br />
  268. look at Mac OS 8 sales and MacAddict circulation growth shows that interest<br />
  269. in new Mac software is high, but traditional channels are failing to take<br />
  270. advantage of this opportunity. The MacAddict CD fills a dynamic and growing<br />
  271. need in the consumer market," said Brad Peppard, Vice President of<br />
  272. Marketing at Aladdin.</p>
  273. <p>"MacAddict is pleased to be partnering with Aladdin Systems to help<br />
  274. developers increase their software sales," said Brian Schussler, Electronic<br />
  275. Software Sales Director for MacAddict. "This is yet another way MacAddict<br />
  276. is making an innovative contribution to the Mac marketplace."</p>
  277. <p>About MacAddict</p>
  278. <p>In only one year of publication, MacAddict magazine has surged in<br />
  279. popularity and just received the 1996 Computer Publishers Association "Best<br />
  280. Overall Magazine" award.  MacAddict is the hands-on guide to everything<br />
  281. Macintosh. Its regular sections include the How To section, which gives<br />
  282. readers step-by-step instructions for using their Macs more fully; reviews<br />
  283. of the latest hardware and software; Cravings which covers all of the<br />
  284. newest products in the market; PowerPlay, where readers can discover the<br />
  285. secrets behind the Mac gaming industry; and more.</p>
  286. <p>About Imagine Publishing</p>
  287. <p>Imagine Publishing Inc. of Brisbane, Calif., is at the forefront of<br />
  288. multimedia and has a mission to attract the most active, passionate readers<br />
  289. in each of the subject areas it targets.  It does this by integrating three<br />
  290. publishing media (print, CD-ROM and the Internet) to create a uniquely<br />
  291. compelling experience. The seven monthly consumer magazines published by<br />
  292. Imagine focus on computing, video games and the Internet.  Its publications<br />
  293. include boot, MacAddict, The Net, Next Generation, PC Gamer, PSM and Ultra<br />
  294. Game Players.  All publications, except PSM, have an accompanying CD-ROM<br />
  295. and Web site. Other Imagine Web sites include the newly launched MacAddict<br />
  296. Network, comprised of MacAddict.com, The Practical Mac, The Evangelist Web<br />
  297. Site and 14 third-party affiliates.  For more information, contact Imagine<br />
  298. Publishing at 150 North Hill Drive, Brisbane, CA 94005; (415) 468-4684<br />
  299. (voice); 415/468-4686 (fax) or via the Internet at<br />
  300. <a href="http://www.imagine-inc.com" title="http://www.imagine-inc.com">http://www.imagine-inc.com</a>.</p>
  301. <p>Contact Information:  For business development opportunities please contact<br />
  302. Brian Schussler, Director of Electronic Software Sales at (415) 468-4684 x<br />
  303. 734 or via email at <a href="mailto:bschussler@macaddict.com">bschussler@macaddict.com</a>.  For press inquiries, please<br />
  304. contact Susan Lusty, Director of Communications at (415) 468-4684 x 115 or<br />
  305. via email at <a href="mailto:slusty@imagine-inc.com">slusty@imagine-inc.com</a>.</p>
  306. <p>About Aladdin Systems</p>
  307. <p>Founded in 1988, Aladdin Systems, Inc. is the developer and publisher of<br />
  308. )award winning business and consumer products. Aladdin publishes<br />
  309. StuffIt(tm), the Macintosh and Internet compression standard; Spring<br />
  310. Cleaning(tm) the fastest and safest way to clean up your Mac; Private<br />
  311. File(tm), the fastest and easiest way to protect your sensitive information<br />
  312. and Aladdin FlashBack(tm), the ultimate safety net for any Macintosh file.<br />
  313. Other Aladdin products include: InstallerMaker(tm), the Macintosh<br />
  314. installation standard and ShrinkWrap(tm), the quickest and easiest way to<br />
  315. create and distribute disk images. Aladdin products are designed to help<br />
  316. users take full advantage of their computer by making life easier.  Aladdin<br />
  317. is located at 165 Westridge Dr., Watsonville, CA 95076, USA<br />
  318. <a href="http://www.aladdinsys.com" title="http://www.aladdinsys.com">http://www.aladdinsys.com</a></p>
  319. <p>Contact Information:  For more information about Aladdin Systems, please<br />
  320. contact Jennifer Lyng or Kendra Howell at (408) 761-6200 or via email at<br />
  321. <a href="mailto:pr@aladdinsys.com">pr@aladdinsys.com</a>.</p>
  322. <p>InstallerMaker is a trademark of Aladdin Systems, Inc.</p>
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  573. <div class="right_big_add_box">
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  575. <p class="pad_top_3"><img
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  584.     
  585.   
  586.   
  587.       <div class="view-content">
  588.         <div class="views-row views-row-1 views-row-odd views-row-first">
  589.     
  590.   
  591.   
  592.   <div class="views-field-title">
  593.                 <span class="field-content">Introducing the App Hall of Fame!</span>
  594.   </div>
  595.   
  596.   
  597.   <div class="views-field-body">
  598.                 <div class="field-content"><div class="body-row" id="body-row-213485"><div style="background:#F5F5F5;">App discoverability continues to be a real issue.  With the fast churn of apps in the App Store, an app has only a few weeks of promotional life in it before it‚Äôs largely forgotten.  There are a few things developers can do to fix that, but those... | Read more »</div></div></div>
  599.   </div>
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  602.     
  603.   
  604.   
  605.   <div class="views-field-title">
  606.                 <span class="field-content">Gobliiins Are Coming</span>
  607.   </div>
  608.   
  609.   
  610.   <div class="views-field-body">
  611.                 <div class="field-content"><div class="body-row" id="body-row-213486"><div style="background:#F5F5F5;">In the midst of the huge Q4 launch schedule, the cult classic, Gobliiins, as well as the rest of the trilogy, are being ported to the iPhone in all of their original glory. The Goblins trilogy was a quirky Atari/Amiga game series from the early 90‚Äôs... | Read more »</div></div></div>
  612.   </div>
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  615.     
  616.   
  617.   
  618.   <div class="views-field-title">
  619.                 <span class="field-content">myPhoneDesktop ‚Äì Chrome to iPhone Extens...</span>
  620.   </div>
  621.   
  622.   
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  624.                 <div class="field-content"><div class="body-row" id="body-row-213469"><div style="background:#F5F5F5;">Anyone who has used myPhoneDesktop knows that it is a fantastic tool for streamlining your onscreen workflow. Instead of having to type line after line into your phone directly, you can use myPhoneDesktop to type from your computer directly into... | Read more »</div></div></div>
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  628.     
  629.   
  630.   
  631.   <div class="views-field-title">
  632.                 <span class="field-content">Classes Review</span>
  633.   </div>
  634.   
  635.   
  636.   <div class="views-field-body">
  637.                 <div class="field-content"><div class="body-row" id="body-row-213470"><div style="background:#F5F5F5;">Developer: Dustlab
  638. Price: $0.99
  639. Version Reviewed: 2.4.7
  640. iPhone Integration Rating: 3 out of 5 stars
  641. User Interface Rating: 4 out of 5 stars
  642. Re-use / Replay Value Rating: 3 out of 5 stars
  643. Overall Rating: 3.33 out of 5 stars
  644.  | Read more »</div></div></div>
  645.   </div>
  646.   </div>
  647.   <div class="views-row views-row-5 views-row-odd">
  648.     
  649.   
  650.   
  651.   <div class="views-field-title">
  652.                 <span class="field-content">AutoVerbal Talking Soundboard Pro helps...</span>
  653.   </div>
  654.   
  655.   
  656.   <div class="views-field-body">
  657.                 <div class="field-content"><div class="body-row" id="body-row-213471"><div style="background:#F5F5F5;">Being able to speak and communicate with others is something that many of us take for granted. It‚Äôs not so easy for many folks though, in particular for individuals with autism spectrum disorders, as well as those who have suffered various brain... | Read more »</div></div></div>
  658.   </div>
  659.   </div>
  660.   <div class="views-row views-row-6 views-row-even">
  661.     
  662.   
  663.   
  664.   <div class="views-field-title">
  665.                 <span class="field-content">Pocketbooth Review</span>
  666.   </div>
  667.   
  668.   
  669.   <div class="views-field-body">
  670.                 <div class="field-content"><div class="body-row" id="body-row-213472"><div style="background:#F5F5F5;">Developer: Project Box
  671. Price: $0.99
  672. Version Reviewed: 1.0
  673. iPhone Integration Rating: 4 out of 5 stars
  674. User Interface Rating: 4 out of 5 stars
  675. Re-use / Replay Value Rating: 4.5 out of 5 stars
  676. Overall Rating: 4.17 out of 5 stars
  677.  | Read more »</div></div></div>
  678.   </div>
  679.   </div>
  680.   <div class="views-row views-row-7 views-row-odd views-row-last">
  681.     
  682.   
  683.   
  684.   <div class="views-field-title">
  685.                 <span class="field-content">Get Your Roast Right With ‚ÄòTime To Roast...</span>
  686.   </div>
  687.   
  688.   
  689.   <div class="views-field-body">
  690.                 <div class="field-content"><div class="body-row" id="body-row-213473"><div style="background:#F5F5F5;">Roasting meat, in the cooking world, is about as simple as it gets. The greatest roast recipe I‚Äôve ever found is from Michael Ruhlman‚Äôs website, with the recipe titled, ‚ÄúThe World‚Äôs Most Difficult Roasted Chicken Recipe.‚Äù | Read more »</div></div></div>
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  805.   <tr>
  806.     <td width="66" class="red_text">Nov. 20:</td>
  807.     <td width="505" class="blue_text" onclick="showLoginDiv()"><a
  808.       href="javascript:void(0);">Take Control of Syncing Data in Sow
  809.     Leopard' released</a></td>
  810.     <td width="17"><img src="images/erow.gif" width="13" height="13"
  811.       alt="" /></td>
  812.   </tr>
  813.   <tr>
  814.     <td class="red_text">Nov. 19:</td>
  815.     <td class="blue_text"><a href="#">Cocktail 4.5 (Leopard Edition)
  816.     released</a></td>
  817.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  818.   </tr>
  819.   <tr>
  820.     <td class="red_text">Nov. 19:</td>
  821.     <td class="blue_text"><a href="#">macProVideo offers new Cubase
  822.     tutorials</a></td>
  823.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  824.   </tr>
  825.   <tr>
  826.     <td class="red_text">Nov. 18:</td>
  827.     <td class="blue_text"><a href="#">S Stardom anounces Safe Capsule, a
  828.     companion piece for Apple's</a></td>
  829.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  830.   </tr>
  831.   <tr>
  832.     <td class="red_text">Nov. 17:</td>
  833.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  834.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  835.   </tr>
  836.   <tr>
  837.     <td class="red_text">Nov. 17:</td>
  838.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  839.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  840.   </tr>
  841.   <tr>
  842.     <td class="red_text">Nov. 17:</td>
  843.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  844.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  845.   </tr>
  846.   <tr>
  847.     <td class="red_text">Nov. 17:</td>
  848.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  849.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  850.   </tr>
  851.   <tr>
  852.     <td class="red_text">Nov. 17:</td>
  853.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  854.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  855.   </tr>
  856.   <tr>
  857.     <td class="red_text">Nov. 17:</td>
  858.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  859.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  860.   </tr>
  861.   <tr>
  862.     <td class="red_text">Nov. 17:</td>
  863.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  864.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  865.   </tr>
  866.   <tr>
  867.     <td class="red_text">Nov. 17:</td>
  868.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  869.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  870.   </tr>
  871.   <tr>
  872.     <td class="red_text">Nov. 17:</td>
  873.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  874.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  875.   </tr>
  876.   <tr>
  877.     <td class="red_text">Nov. 17:</td>
  878.     <td class="blue_text"><a href="#">Ableton releases Max for Live</a></td>
  879.     <td><img src="images/erow.gif" width="13" height="13" alt="" /></td>
  880.   </tr>
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  893. <UL><LI>We're running regular raffles.  If you want free stuff make sure to register.  <a href="/register">It's easy and only takes a minute!</a>
  894. <LI>Registering for the site allows you greater functionality.
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  896. <LI>Below that are MacTech's scanners, which scan the web and organizes it into News, Rumors, and Documentation.  Updated every 15 minutes.
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