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<div class="left_inner_box_heading"><h1>AT&T Releases Details of iPhone 3G Deal, New Service Pricing/Deal</h1></div>
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<p>AT&T to Offer Next-Generation iPhone on Its High-Performance 3G Network<br />
Broadband Speed and New Capabilities Enhance Iconic Mobile Device</p>
<p>$199 Starting Price Significantly Expands Mass Market Appeal</p>
<p>New Corporate E-Mail and Web Applications Move iPhone Further Into Business<br />
Market</p>
<p>San Antonio, Texas, June 9, 2008 -- AT&T Inc. (NYSE:T) today announced it<br />
will be the exclusive U.S. provider of the new iPhone 3G, details of which<br />
were outlined earlier today at Apple's Worldwide Developer's Conference in<br />
San Francisco.</p>
<p>Under the terms of a new agreement with Apple, AT&T remains the exclusive<br />
U.S. carrier of the iPhone 3G, which will be available beginning July 11 at<br />
a starting price of $199 with a two-year contract. The iPhone 3G boasts<br />
several significant enhancements, including:</p>
<p>* 3G broadband wireless connectivity, which gives customers a home<br />
broadband-like speed experience when surfing the Internet, sharing files<br />
and using media-rich Web applications.</p>
<p>* Business-class capabilities, including e-mail, viewed on a large,<br />
touch-screen device and designed to meet the needs of companies of all<br />
sizes.</p>
<p>* The ability for developers, including AT&T, to create customized consumer<br />
and business applications using the Apple software developer's kit (SDK).</p>
<p>Customers can get more information on the iPhone 3G at <a href="http://www.att.com/iphone" title="www.att.com/iphone">www.att.com/iphone</a>.</p>
<p>AT&T expects that the iPhone 3G's attractive pricing and rich set of<br />
features including business e-mail and other applications, combined with<br />
the broadband speeds of AT&T's 3G network, will spur significant subscriber<br />
and revenue growth -- particularly in wireless data -- and strengthen<br />
AT&T's wireless leadership and long-term growth profile.</p>
<p>"The iPhone 3G will take mobile communications and computing to a whole new<br />
level by combining a terrific user interface with a great experience<br />
accessing the Internet and subscribers' favorite applications on our 3G<br />
wireless network at unsurpassed speeds," said Ralph de la Vega, president<br />
and chief executive officer of AT&T Mobility. "Combine our high-performance<br />
3G broadband wireless network, the new iPhone's business-class capabilities<br />
and a starting price of $199, and I expect that we will continue to<br />
increase revenue per user and attract customers who spend the most on<br />
wireless. The device is built, and priced, to sell."</p>
<p>AT&T will sell iPhone 3G in more than 2,200 company-owned retail stores and<br />
kiosks, as well as through its direct business sales teams.</p>
<p>New Agreement With Apple Reflects Significant Growth Opportunity</p>
<p>The new agreement between Apple and AT&T eliminates the revenue-sharing<br />
model under which AT&T shared a portion of monthly service revenue with<br />
Apple. Under the revised agreement, which is consistent with traditional<br />
equipment manufacturer-carrier arrangements, there is no revenue sharing<br />
and both</p>
<p>iPhone 3G models will be offered at attractive prices to broaden the market<br />
potential and accelerate subscriber volumes. The phones will be offered<br />
with a two-year contract and attractive data plans that are similar to<br />
those offered for other smartphones and PDAs. AT&T anticipates that these<br />
offers will drive increased sales volumes and revenues among high-quality,<br />
data-centric customers. Currently, less than 20 percent of AT&T's postpaid<br />
subscribers have integrated devices capable of voice, Web and data<br />
applications. Based on the company's experience, average monthly revenues<br />
per iPhone subscriber are nearly double the average of the company's<br />
overall subscriber base.</p>
<p>* With a two-year contract, the price of an 8GB iPhone 3G will be $199; the<br />
16GB model will be priced at $299.</p>
<p>* Unlimited iPhone 3G data plans for consumers will be available for $30 a<br />
month, in addition to voice plans starting at $39.99 a month.</p>
<p>* Unlimited 3G data plans for business users will be available for $45 a<br />
month, in addition to a voice plan.</p>
<p>In the near term, AT&T anticipates that the new agreement will likely<br />
result in some pressure on margins and earnings, reflecting the costs of<br />
subsidized device pricing, which, in turn, is expected to drive increased<br />
subscriber volumes. The company anticipates potential dilution to earnings<br />
per share (EPS) from this initiative in the $0.10 to $0.12 range this year<br />
and next, with a 2008 adjusted consolidated operating income margin of<br />
approximately 24 percent and a full-year 2008 wireless OIBDA margin in the<br />
39-40 percent range. As recurring revenue streams build without any further<br />
revenue sharing required, AT&T expects the initiative to turn accretive in<br />
2010.</p>
<p>AT&T's 3G Wireless Network</p>
<p>The iPhone 3G harnesses the power of AT&T's broad and powerful 3G mobile<br />
broadband network, which offers 3G mobile phones download speeds of up to<br />
1.4 Mbps. AT&T's 3G network is currently available in 280 leading U.S.<br />
metropolitan areas; by year-end, the company plans to offer 3G service in<br />
nearly 350 metro areas. Following the recent turndown of its TDMA network,<br />
the company is further enhancing its 3G network, with improved coverage<br />
quality made available through reallocated 850 MHz spectrum.</p>
<p>AT&T's 3G network is the best positioned among American carriers to grow in<br />
line with customer demand, evolving to next-generation speeds incrementally<br />
during the next few years. Between 2005 and the end of 2008, AT&T will have<br />
invested more than $20 billion in wireless network improvements and<br />
upgrades.</p>
<p>AT&T has the best global coverage of any provider, with voice-roaming<br />
available in more than 200 countries and data-roaming in more than 145<br />
countries, including more 3G roaming than any other carrier.</p>
<p>In addition, the new iPhone 3G will operate in Wi-Fi mode through wireless<br />
modems in homes and offices, as well as public hot spots.</p>
<p>Marketing the iPhone to Businesses</p>
<p>iPhone 3G includes new business capabilities, including access to corporate<br />
e-mail and intranets, as well as the ability to certify mobile business<br />
applications to suit the needs of an array of industries, ranging from<br />
health care and real estate to higher education and financial services.<br />
Starting July 11, AT&T will begin marketing to its business customers,<br />
which includes all of the Fortune 1000. To prepare for the rollout, AT&T<br />
will be conducting extensive training among its thousands of enterprise and<br />
small business sales force and customer-support employees. AT&T is the<br />
world's leading provider of corporate wireless e-mail solutions.</p>
<p>"We're anticipating significant demand from companies of all sizes based on<br />
the feedback we've received from the many corporate customers who have<br />
already purchased the first-generation iPhone, as well as from companies<br />
waiting for the new iPhone's business applications," said Ron Spears, group<br />
president, AT&T Global Business Services. "Businesses will benefit from all<br />
of the iPhone's new features, as well as the ability to maximize<br />
productivity by using the combination of 3G broadband connectivity and<br />
customized applications."</p>
<p>Through its work over the years with the developer community, AT&T has<br />
developed a robust catalog of hundreds of enterprise applications<br />
(<a href="http://www.att.com/choice" title="www.att.com/choice">www.att.com/choice</a>). AT&T will work with Apple, using the SDK process, to<br />
enable many of these applications, which today operate on other<br />
AT&T-powered wireless devices, to also work on the iPhone. The growth of<br />
mobile applications represents a huge opportunity for companies to improve<br />
productivity through reduced overhead expenses, access to real-time<br />
information and higher levels of speed and efficiency.</p>
<p>Unleashing Innovative Applications With the SDK</p>
<p>AT&T is working closely with Apple to roll out several new and innovative<br />
applications that take advantage of the iPhone's advanced capabilities. For<br />
example, AT&T is finalizing YELLOWPAGES.COM mobile for the iPhone, an<br />
innovative GPS-enabled application that combines local search with social<br />
networking capabilities, giving users the ability to search for<br />
information, share reviews and plan activities with friends, neighbors and<br />
co-workers. In addition, the company will work to certify many of its<br />
existing mobile applications for businesses, created in conjunction with<br />
third-party developers, for use on the iPhone.</p>
<p>About AT&T</p>
<p>AT&T Inc. (NYSE:T) is a premier communications holding company. Its<br />
subsidiaries and affiliates, AT&T operating companies, are the providers of<br />
AT&T services in the United States and around the world. Among their<br />
offerings are the world's most advanced IP-based business communications<br />
services and the nation's leading wireless, high speed Internet access and<br />
voice services. In domestic markets, AT&T is known for the directory<br />
publishing and advertising sales leadership of its Yellow Pages and<br />
YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators<br />
in such fields as communications equipment. As part of its three-screen<br />
integration strategy, AT&T is expanding its TV entertainment offerings. In<br />
2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired<br />
Telecommunications Company list and No. 1 on America's Most Admired<br />
Telecommunications Company list. Additional information about AT&T Inc. and<br />
the products and services provided by AT&T subsidiaries and affiliates is<br />
available at <a href="http://www.att.com" title="www.att.com">www.att.com</a></p>
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