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<p>SAN FRANCISCO--September 5, 2007--Apple today introduced the new iPod touch<br />
featuring Apple's revolutionary multi-touch user interface that enables<br />
users to find and enjoy all of their music, videos and more on its gorgeous<br />
widescreen display with just the touch of a finger. First introduced on<br />
iPhone, the multi-touch interface uses pioneering new software to present<br />
the perfect user interface for each application. The iPod touch also<br />
includes Wi-Fi wireless networking, the first on any iPod, and three<br />
amazing applications that use it--Safari, the most advanced browser on any<br />
mobile device, lets users wirelessly view web pages just as they look on<br />
their computer, and features Google Search or Yahoo! oneSearch; Apple's<br />
YouTube application lets users wirelessly watch over 10 million free videos<br />
from the Internet's most popular video website; and the new iTunes Wi-Fi<br />
Music Store lets users wirelessly browse, preview and buy songs and albums<br />
from the most popular online music store in the world. The iPod touch is an<br />
unbelievable 8 mm thin, and is priced starting at just $299.</p>
<p>"The iPod touch is a landmark iPod, ushering in a whole new generation of<br />
features based on its revolutionary multi-touch interface and built-in<br />
Wi-Fi wireless networking," said Steve Jobs, Apple's CEO. "People are going<br />
to be amazed at how thin it is and how much it does."</p>
<p>With its gorgeous 3.5-inch widescreen display, iPod touch is perfect for<br />
watching movies and TV shows, as well as viewing photos and album art. iPod<br />
touch has a built-in accelerometer that automatically senses when you<br />
rotate it into its landscape position. When you're in music, it<br />
automatically switches to Cover Flow so you can browse your music<br />
collection by album cover artwork with just a flick of a finger. When in<br />
Photos, it automatically displays the photo in its landscape aspect ratio;<br />
and when in Safari it displays the web page horizontally. iPod touch also<br />
has a built-in ambient light sensor that automatically adjusts the<br />
display's brightness. iPod touch features up to 22 hours of audio playback<br />
and up to five hours of video playback.</p>
<p>The iTunes Wi-Fi Music Store lets you browse the iTunes Top Ten lists of<br />
songs and albums overall or by genre, check out new releases and "What's<br />
Hot," or search for your favorite songs, albums or artists. You can preview<br />
any song for free, then purchase and download the ones you like directly<br />
onto your iPod touch over Wi-Fi. The music you download will be<br />
automatically uploaded into your iTunes library the next time you sync your<br />
iPod touch with your computer.</p>
<p>With Safari, the most advanced web browser ever on a portable device, you<br />
can see web pages the way they were meant to be seen, with the ability to<br />
zoom into any webpage with a tap of your finger. The Safari web browser<br />
includes built-in Google Search and Yahoo! oneSearch so you can quickly and<br />
easily find information you need. iPod touch also includes Apple's<br />
incredible YouTube application that allows you to access, browse and search<br />
for millions of free YouTube videos over Wi-Fi.</p>
<p>Apple today also announced an exclusive agreement with Starbucks that<br />
allows you to access the iTunes Wi-Fi Music Store for free in participating<br />
US Starbucks stores starting next month. When you enter a participating<br />
Starbucks location, your iPod touch, iPhone, or PC or Mac running iTunes<br />
will automatically recognize the iTunes Wi-Fi Music Store. You can see what<br />
song is currently playing or has recently played in the store, and<br />
immediately preview, buy and download it over Wi-Fi.</p>
<p>The iPod is the world's most popular family of digital music players with<br />
over 100 million sold. Today, Apple released its most exciting iPod lineup<br />
ever with the iPod shuffle in five new colors; iPod classic holding up to<br />
40,000 songs; the incredible all new iPod nano with video playback; and the<br />
breakthrough iPod touch with a revolutionary multi-touch user interface.<br />
iPod owners can choose from a vast ecosystem of accessories with over 4,000<br />
products made specifically for the iPod including cases, fitness<br />
accessories, speaker systems and iPod connectivity in over 70 percent of US<br />
automobiles.</p>
<p>Pricing & Availability</p>
<p>The new iPod touch is scheduled to be available later this month. The 8GB<br />
iPod touch model is $299 (US) and the 16GB iPod model is $399 (US). iPod<br />
touch requires a Mac with a USB 2.0 port, Mac OS X 10.4.10 or later and<br />
iTunes 7.4; or a Windows PC with a USB 2.0 port and Windows Vista or<br />
Windows XP Home or Professional (Service Pack 2) or later and iTunes 7.4.<br />
Internet access is required and a broadband connection is recommended, fees<br />
may apply. The iTunes Store is not available in all countries.</p>
<p>* Battery life and number of charge cycles vary by use and settings. See<br />
<a href="http://www.apple.com/batteries" title="www.apple.com/batteries">www.apple.com/batteries</a> for more information. Music capacity is based on<br />
four minutes per song and 128-Kbps AAC encoding; photo capacity is based on<br />
iPod-viewable photos transferred from iTunes; and video capacity is based<br />
on H.264 1.5-Mbps video at 640-by-480 resolution.</p>
<p>Apple ignited the personal computer revolution in the 1970s with the Apple<br />
II and reinvented the personal computer in the 1980s with the Macintosh.<br />
Today, Apple continues to lead the industry in innovation with its<br />
award-winning computers, OS X operating system and iLife and professional<br />
applications. Apple is also spearheading the digital media revolution with<br />
its iPod portable music and video players and iTunes online store, and has<br />
entered the mobile phone market this year with its revolutionary iPhone.</p>
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