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OCR: M PU DU 6 -21 Ma rke ting Ch nne 1s Is it safe to buy computer bv mail? Computer hardware and software are sold by marketing outlets or "channels as shown in Fiqure 6-18 Figure 6-18 Marketinc channels Distribution stock procucts from many different m anufacturers Manufacturers produce product and and ther sell the products retailer ship them VARs centers computer centers computer retailers and mail-order supplier Mail-order suppliers shecialize Some in aking phone manufacturers on lers anc anip products shipping producs directlyto tocustomers generally cstomers using S dity products mal or courier assemble therm C omputer retailers services into complete tock products from har dware and sever m anufacturers so ftvare solutions and sell these products that are targeted to customers specific ...