The most important lesson to learn, I feel, is that you can start out easily and simply. You don’t have to make the Big Plunge, selling everything you own and going into debt. Start slowly, try it out and learn as you go. You’ll get there.
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I’ve known a lot of people in business — some who made it, some who didn’t. And while nobody has a guaranteed secret for success in business, I believe that there are a few basic characteristics that you’ve got to have or be willing to develop if you’re going to start a business, any business.
The first and most important characteristic, I feel, is a clear head and the ability to organize your mind and your life. The “absent-minded professor” may be a genius, but he will never keep a business together. In running a small business, you are going to have to deal with many different people, keep schedules, meet deadlines, organize