Restaurant is theater. If you view your dining room operation with this perspective, you will work from the right starting point. From the moment the customers first make contact with the players — whether this is on the telephone, in person, or even by letter — the tone of the response they get is essential to their dining pleasure. As in theater, both the voice and the body must convey your message. The message a small restaurant gives is friendship, calm and graceful service, and artfully prepared food of the highest quality. The mood and demeanor of the dining room staff bespeaks this message in the subtlest ways.