FREE SERVICE FOR NONPROFITS

For Immediate Release

IMPACT ONLINE OFFERS FREE SERVICE FOR NONPROFITS LOOKING TO ESTABLISH A WEB PRESENCE

Local "Digital Dignitaries" host April 25 party to celebrate nonprofit database and enhanced Web site

PALO ALTO, Calif. - April 16, 1996 -- Continuing its efforts to turn good intentions into action, Impact Online today announced a new service beginning April 25 which enables nonprofit organizations to instantly establish a presence on the World Wide Web (Web). Impact Online, a registered nonprofit, will host logo, address and descriptive information on its nonprofit database, searchable by anyone visiting the Impact Online site at http://www.impactonline.org. For over a year, Impact Online has been uniting volunteers with a broad range of nonprofit organizations. Through its redesigned service and enhanced Web site, Impact Online enables concerned individuals to more easily and efficiently access information about potential volunteer opportunities.

To celebrate this new service and the redesign of Impact Online's Web page, a party will be held on Thursday, April 25 at the Ikonic Interactive office from 6:00 to 8:00 p.m. Ikonic is located at 2 Harrison Street, 7th Floor, San Francisco. The host committee includes: The Honorable Willie L. Brown, Jr., Mayor, San Francisco; Dr. Pehong Chen, BroadVision, Inc.; E. David Ellington, NetNoir, Inc.; David Filo and Jerry Yang, Yahoo! Corporation; Ted Leonsis, America Online, Inc.; Robert May, Ikonic Interactive, Inc.; Ed Niehaus, Niehaus Ryan Group, Inc.; Anthony B. Perkins, The Red Herring Magazine; Howard Rheingold, author, The Virtual Community; Rick Smolan, 24 hours in Cyberspace, Inc.; and Cheryl Vedoe, Tenth Planet Explorations, Inc. Individuals interested in attending should contact Cindy Shove at Impact Online at (415) 327-1389, or via email at cindy@impactonline.org.

"The Internet is an increasingly powerful communication tool for non-profits looking to spread their messages and encourage participation in their activities," said Cindy Shove, Impact Online's executive director. "Impact Online's new database offers these organizations a free way to reach and encourage participation from a whole new community of interested individuals."

Nonprofit Database Service

Impact Online's free service will allow resource-limited non-profits to utilize the Web's global communications medium free of charge, allowing their message to be accessed by millions of people, 24 hours a day, 365 days a year.

By simply filling out a form at http://www.impactonline.org, nonprofits can instantly establish a Web presence with their organization's logo, contact information, as well as a paragraph describing their mission. Listed organizations can also edit and update their database entries free of charge at any time. To ease the cost of Web access for nonprofits, Impact Online will assume all connection and other costs associated with running the nonprofit database.

About Impact Online

Impact Online provides the optimal vehicle for turning good intentions into action. Located on the Web at http://www.impactonline.org, Impact Online was the world's first Web-based nonprofit and today continues its quest to leverage the Web's power as a communications medium in order to spread a diversity of messages supporting positive social change. When not on the Web, you can reach Impact Online at 715 Colorado Avenue, Suite 4, Palo Alto, CA 94303, or by telephone at 415-327-1389 and by fax at 415-327-1395.

For more product and company information contact:

Press contacts:

Tracy Brown or Tim Smith
Niehaus Ryan Group
(415) 827-7021 or tracy@nrgpr.com
(415) 827-7059 or tim@nrgpr.com

Impact Online is a registered nonprofit organization. All other names are the trade marks of their respective companies.