Five minutes after the mammoth photo reached the fifth floor, Claudia's stretch limo cruised to the curb. Dressed in a simple black outfit with plunging neckline, she emerged elegantly. She wore no coat or even a sweater as she strode purposefully toward the boutique, waving as she went. She was impervious to the cold, gamely posing for photographers and video crews, and responding with a smile as they shouted her name.

After the photographers had had their fill, Claudia stepped up to the gigantic photo towering above her. The pink cloth had been secured with velcro at the top. All she had to do was pull a string to unveil the image underneath. She tugged once, then agai n, but the velcro held fast. One of the event crew quickly stepped forward and gave it a hearty tug. The shroud peeled away, and the photo emerged, buffeted by the wind, then settled back against the building. The cloth narrowly missed covering us all as it billowed to the ground. People across Fifth Avenue stopped to gawk at the amazing picture before them. They didn't often get to see a 50-foot tall Claudia Schiffer wearing a diamond encrusted bra. Some middle-aged men sporting Yankee baseball caps poin ted with amusement at the 10-foot-high cleavage.

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