Portobello Road Treasure Hunt

11-year-old girls from the Moroccan immigrant community at Bevington School raised L60 for the local Moroccan poverty fund by publishing a Portobello Road Treasure Hunt for Tourists, designed with help from Yvonne Ackroyd and the Institute for Social Inventions, and published with help from local shops who paid for display advertisements in the guide. It proved a good way for the girls to get to know their own neighbourhood better. Tourists taking their children with them to the Portobello Road market were able to prevent them becoming restive during adult stall-gazing by obtaining a copy of the guide for their kids and leaving them to solve the 39 clues. Solving the final clue led to a Moroccan cafe which offered sweetmeats to all who came to claim their reward.

Other schools with interesting neighbourhoods could produce similar treasure hunt booklets for the tourists.

'Tourists were able to prevent their children becoming restive by obtaining a copy of the Portobello Road Treasure Hunt'

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