旼컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴커 � How To Start A Small Business (SBA Documentation) Page 31 � 쳐컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴캑 � However, before you begin researching your market, you should take a � � brief, but close, look at your product or service from an objective � � standpoint. In terms of a checklist, you should ask yourself the following� � questions: � � - Is this product or service in constant demand? � � - How many competitors provide the same service or product? � � - Can I create a demand for my product or service? � � - Can I effectively compete in price, quality & delivery? � � - Can I price my product or service to give me the projected profit? � � � � Once you are satisfied that these questions are answered, move on to � � performing your research. � � Market research is extremely beneficial; the information gathered can � � increase your profit potential. � � � � Market Research � � � � - Shows alternative approaches to your market. � � - Provides a more accurate base for making profit assumptions. - Aids in � � the organization of marketing plans. � 읕컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴컴켸