Designers: Smart Design
Client: OXO International
Contact: Evelyn Krasnow, Smart Design, 212.807.8150

Doing dishes is a thankless yet necessary task, and the latest OXO Good Grips product attempts to make it as effortless as possible. The Soap Pump Palm Brush combines a dishwashing brush with a soap dispenser in an ergonomic, intuitive and playful design. A centrally located, Santoprene button on the sealed lid ensures that the right amount of soap gets on the dishes-and nowhere else. Reducing the process to a one-handed operation saves time, water, soap and aggravation. What more could you ask?

"The brush conforms nicely to the extension of the hand for easy use in a circular motion. It puts a smile on your face and makes sense out of the cleaning task at hand. You find yourself wanting to hold it. It is a good marriage between marketing and design."
Ayse Birsel, IDSA, Olive Design

© 1999 Industrial Designers Society of America