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be vastly more difficult to review than books — everything important is deeply hidden. Then I made the mistake — the biggest in our history — of assuming that a computer magazine would be the way to work into the book, the way CoEvolution had always served the Catalogs.

The Whole Earth Software Review (“The Magazine of Fine Computing”) came out in Spring 1984 in full color and Readers’ Digest size, with no ads (as usual), and expensive promotion. It died ignominiously with the third issue in the midst of a personal computer market bust. Meanwhile, editor Barbara Robertson assembled an innovative and eclectic, masterly book in the Whole Earth Software Catalog. It got great reviews, and it sold some 150,000 copies, which is outstanding in usual terms but poor in

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Review

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12095149

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ORIGIN OF THE SPECIES & EVOLUTION THROUGH THE AGES

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13 of 19

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Menu

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• WHOLE EARTH
 • INTRODUCTION
  • ABOUT THE DISC
   • Genesis and Purpose

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