Kingston Technology Sponsors
Site Builder Conference
Memory Company Opts for Gold Level
to Demonstrate Commitment to Internet
Fountain Valley, CA -- (October 13, 1996 )
Recognizing the opportunity to reach a cross-section of the most influential
web site developers in the nation, Kingston Technology Company, the recognized
world leader in memory products, announced today its Gold-level sponsorship of
the Site Builder Conference to be held in San Jose, October 28-30.
The Site Builder conference, designed to address HTML authors and web site
builders who are developing dynamic web-based solutions for intranets or
commercial Internet sites, will feature five specialized segments or tracks,
including: Client Side Authoring Issues, Web Application & Component
Development, Web Server Development, Commerce on the Web, and Web Content
Management.
"Kingston understands the critical role that both the Internet/Intranet and
web development play in the future of business and communication," said
Kingston's Vice President of Marketing Gary MacDonald.
"When we spoke with Microsoft and Softbank about the Site Builder Conference, we knew it was an event imperative for Kingston's
participation. We share Microsoft's commitment to web developers and Site
Builder will provide Kingston with a focused channel where we can create an
interactive connection with web developers," MacDonald continued.
Intended for web developers who are building Internet and intranet sites and
applications based on HTML, ActiveXO Technologies, Java and scripting
technologies, the Microsoft Site Builder Conference is the first of two events
planned to support Internet technologies. The objective of Site Builder is to
show attendees how to take advantage of Microsoft Internet technologies,
(including Microsoft Internet Explorer 3.0 and 4.0, ActiveX and "Normandy"),
to achieve greater productivity and gain the ability to build more compelling
intranet and Internet sites and applications.
Site Builder is the first of two conferences planned by Microsoft in their
aim to Offer Comprehensive Internet and Intranet Developer Conferences
Complementary Events to Focus on Unique Needs of Distinct Developer Groups
this fall. The first is the Microsoft Site Builder Conference, scheduled
October 28-30 at the San Jose (California) Convention Center.
The second conference, planned for developers who build distributed
line-of-business applications or customize components for intranets and the
Internet, is the Professional Developers Conference, scheduled November 7 at
the Long Beach (California) Convention Center. Both conferences will feature
sessions led by industry experts and Microsoft product architects. More than
7,000 developers are expected to attend.
Site Builder will include sessions dedicated to a variety of development tools,
from both Microsoft and third parties, focused on building these kinds of
applications. Microsoft will also unveil and offer demonstrations of new
products. Material at the Site Builders Conference will be covered at a depth
similar to that which Microsoft has provided at conferences such as Tech Ed
and VBITS.
"The developer community is diverse, and we are committed to providing
unparalleled Internet solutions for their specific business challenges,"
said Paul Maritz, group vice president of the platforms group at Microsoft.
"We expect developers to walk away from these conferences with a clear
understanding of how to be successful in Internet- or intranet-driven
environments."
Vendors, Demonstrations and Hands-On Stations
Site Builder will provide a working showcase for Internet and intranet
development tools and components from Microsoft and will feature more than
150 leading third-party vendors. In addition, each conference will feature a
hands-on technology room.
The registration fee for the Site Builder conference is $1,195. For registration
information, agendas and a complete list of breakout sessions, visit the Web
site for the Microsoft Site Builder Conference at
http://www.microsoft.com/webdev/
With $1.3 billion in sales in 1995, Kingston Technology is the recognized
leader in memory products in addition to providing quality processor, networking
and storage upgrades for PCs, workstations, laptops/portables and laser
printers. Kingston markets its products through a worldwide network of
distributors, major reseller chains and independent dealers. Kingston is
ISO 9001 certified as part of a continuing global effort to assure customers
the highest levels of both quality products and service. In August of 1996,
Kingston became the latest acquisition to the SOFTBANK Corporation family
of companies.
The Site Builder Conference is produced by Microsoft and SOFTBANK Expos.
SOFTBANK Expos is the worlds largest Internet conference and trade show
company and the producer of educational technology events including
NetWorld+Interop and Seybold Seminars.
Visit the SOFTBANK Web site at
http://www.sbexpos.com/
Founded in 1975, Microsoft (NASDAQ "MSFT") is the worldwide leader in software
for personal computers. The company offers a wide range of products and
services for business and personal use, each designed with the mission of
making it easier and more enjoyable for people to take advantage of the full
power of personal computing every day.
Kingston and the Kingston logo are registered trademarks of Kingston Technology
Company. All rights reserved. Microsoft, ActiveX, Windows, Windows NT and
BackOffice are either registered trademarks or trademarks of Microsoft Corp.
In the United States and/or other countries. Java is a trademark of Sun
Microsystems Inc.
For more conference and registration information, (press only)
Site Builder Conference: Diana Galbreath or Steve Thieme
Waggener Edstrom, Phone (206) 637-9097
E-mail: dianag@wagged.com or stevet@wagged.com
Editor's Note: For additional information, or executive interviews,
please contact Peggy Kelly, Kingston Technology Company, 17600 Newhope
Street, Fountain Valley, CA 92708, (714) 435-2615 (Voice),
714/438-2720--(FAX).

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