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Ad Mocks TGs

By Jami Ward

Last week's issue of PC Week (Oct. 12) magazine contained an ad for Network Associates software that I feel was derogatory to transgendered folks.

The graphic for the ad, which covered 2 pages, is attached to this message. The text for the ad started out, "Maximize network uptime. Minimize mistakes. Because it's what you don't know that could hurt you." It then continues to discuss Network Associates network monitoring tools, but ends with the final phrase, "It might just save you from an embarrassing situation."


I know some others have already fired off letters to Network Associates. I plan to do the same, as well as sending a copy of my protest to PC Week.

I don't have e-mail addresses for the folks at Network Associates, but their WWW site is www.nai.com and the corporate officers that might be concerned are William Lundquist (CEO), Peter Watkins (GM/VP Net Tools) and Srivats Sampath (VP Worldwide Marketing).

The higher-ups at PC Week are Editor-in-Chief Eric Lundquist (eric_lundquist@zd.com), Editor John Dodge (john_dodge@zd.com), Director of Design Paul Schaffrath (paul_schaffrath@zd.com) and Managing Editor Susan Troy (susan_troy@zd.com).

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