ou didn't get this far in business by being just like
everyone else. Microsoft Publisher lets you use your
creativity to customize materials and present your business
the way you want it to be presented. From newsletters to
brochures and more, Publisher can help you create something
that's as much a part of you as your business is.
For Ed Diamond, owner of Fuzzy Wuzzy Rug Company, there's
only ever been one way to do business. His way.
You see, as anyone who's traveled their fair share of shag
will tell you, no two rugs are exactly alike. So whether
he's out trekking over acres of wall-to-wall rug or up to
his galoshes in floating carpets, Ed's always coming up
with some new way to keep the city clean and his customers
smiling.
He likes to see it as sort of a combination of experience
and experiment.
That's where Publisher comes in.
With Publisher, Ed's now gathered up his ideas and created
a one-of-a-kind brochure to put them in. A ready- made
template gave him somewhere to start from. (He could've
even started from scratch.) And soon enough Ed found
himself deciding on clip art from a library of 1,200
images. Choosing from more than 60 fonts. And rotating
graphics and text. A Word Story Editor let him edit text in
Microsoft Word and automatically re-flowed the copy changes
back through the pages of his brochure in Microsoft
Publisher. So changing his brochure was as simple as
changing his mind. There was even a Layout Checker to spot
design problems instantly and offer solutions to correct
them.
Of course, doing things his way wasn't really a new way
for Ed to work. Publisher just pointed him in the right
direction and let him jump right in. Heck, he didn't even
need the galoshes.