|


August 1-15, 1996 |
|
Case Study: A Hike and a Hydrant Who Better To Describe
Your Business Than You?
You see where you want your
business to go. With Microsoft Publisher for Windows 95,
you have the tools to get there. From creating business
cards to laying out flyers, Publisher can guide you easily
through all of the steps.
Take a
walk through Central Park on any given morning, and you'll
probably come across a man and his pack. They're actually
pretty hard to miss. After all, there's not many among us
who would venture to take a stroll with almost a dozen dogs
at once. Especially when some of them are wearing sweaters.
But for Dick LeBlond, owner of A Hike And A Hydrant, this
is just business as usual. The way he sees it, the only way
to teach an old dog new tricks is to simply take it one
step at a time. So when he recently decided it was time to
give his business a new look, it came as no surprise that
he chose Publisher to do it. "I am no expert", confessed
Dick.
But after a few
minutes using Publisher, he'd already created a business
card. First-Time Help made it easy to get started by
introducing new features and offering quick demos. Helpful
Page Wizard design assistants easily guided him through
the process step-by-step. Setting up the page. Selecting a
style. An entire gallery full of coordinated design
elements made it simple to start creating. And if he had
any doubts, online assistance was always available to walk
him through each task, right alongside his document.
On-screen tips even appeared at points along the way to
give hints about more efficient ways to work. And soon,
Dick had found that creating professional-quality materials
was going to be the easy part of his job. Much easier than
fitting a Great Dane into a sweater. For another example of
how a small business has used Microsoft Publisher for
Windows 95 to create a great image easily, see Fuzzy Wuzzy
Rug Company.
|
|