SUFOI – The most recognized UFO organisation in the world!
By Per Andersen

The headlines could give the impression that we have bugged down by the summer heat and have started fantasising. It is, however, not totally fiction!

SUFOI has carried out a survey of the Danish population with regard to their knowledge of SUFOI and what our activities are (and a whole lot of other questions). It turns out that about every third Dane knows of SUFOI, which absolutely was more than anticipated by SUFOI.

In the survey we interviewed a high number of randomly selected Danes about their knowledge about UFOs, known sky phenomena etc. Some of the results were highly disappointing, such as people’s knowledge about ordinary sky phenomena. Other results were more positive. In particular we are satisfied with the fact that many people – 31% to be exact – know about our organisation.

At the same time it came evident, that most people know reasonably well the type of activities that SUFOI have. According to the Danish average person, SUFOI first of all is doing field investigations and is publishing a magazine. After this followed meetings for members, research and conferences. This view of SUFOI is actually very precise relative to our actual activities.

This position is, of course, not something out of the blue (so to speak!). First of all SUFOI has had permanent contact to the Danish press over many years – as mentioned elsewhere we this year can celebrate our 40 years anniversary. Secondly, there has been a lot of focus on SUFOI through the many different media that exist in Denmark.

SUFOI’s strong mindshare in the media was very well illustrated recently at the public event in Vanløse on May 27 where people were invited to listen to different presentations. This event lead to a new media record for SUFOI as it was mentioned the same evening on the prime time new of each of the two major national channels (DR1 and TV2). Between them the two appearances had more than 1 million viewers (compared to an adult population of about 3.5 million)!

To this we can add an appearance on national radio the same morning and major features in both Politiken and Berlingske Tidende – the two major newspapers in Denmark. Within the same week SUFOI appeared in no less than 4 television broadcasts, 2 radio broadcasts and numerous articles in the press!

In order words it is through active work with the press that SUFOI is getting close to one important objective: to become widely recognised as a serious UFO organisation in Denmark. Being recognised by 31% of the population is not bad and probably more than most other UFO organisations in the world. I will dare to claim that no other UFO organisation is known by more than 31% of the population in the home countries.

There are no reasons, however, to become complacent. We also want to create awareness among the remaining 69% of the Danish population!