A Hierarchy of Fragrance Quality



||Estelle Roth Interview ||Treasure Trove of Classic Fragrances||
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Mrs. Estelle Roth of Tropicana Perfume Shoppes, Inc. in St. Thomas, USVI strongly believes that an educated consumer is always the best customer. To that end she encourages customers to understand how to buy perfume:

"PERFUME" - A bottle bearing the designation, "Perfume" contains the highest concentration of fragrant essence (that is, the oil extracted from blossoms and spices) and the lowest concentration of alcohol. That means that the purchaser receives between 15 an 30 percent fragrance extract.


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