News

For Immediate Release

CONTACT:   Bill Baker /
Jenifer O'Brien
(301) 731-9041


AIR BAG SAFETY: BUCKLE EVERYONE! CHILDREN IN BACK!

Air bags save lives.


Air bag safety logo Washington, DC (12/3/96) -- They work best when everyone is buckled and children are properly restrained in the back seat. Children riding in the front seat can be seriously injured or killed when an air bag comes out in a crash.

Air bag sequence An air bag is not a soft, billowy pillow. To do its important job, an air bag comes out of the dashboard at 200 miles per hour - faster than the blink of an eye. The force of an air bag can hurt those who are too close to it. Drivers can prevent air bag related injuries to adults and children by following the critical safety points below.

Safety Points

So remember,
AIR BAG SAFETY:
BUCKLE EVERYONE!
CHILDREN IN BACK!

Air Bag Safety Campaign
National Safety Council

1019 19th Street, NW - Suite 401
Washington, DC 20036-5105


Land Rover North America, Inc., is a member of the Rover Group Ltd., importing four-wheel drive vehicles manufactured by Land Rover in Solihull, England. The Rover Group is a wholly-owned subsidiary of BMW AG.


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12/03/96