ELECTRONIC ARTS

                 BULLFROG PRODUCTIONS PRESENTS

                          THEME PARK
        Available March for the IBM PC and compatibles


Bullfrog has announced the release of Theme Park for the IBM PC
and compatibles in March. It is always cause for celebration when
the creators of Populous, Populous II, Powermonger and this
summer's number one hit - Syndicate, unveil a new product, and
Bullfrog's Theme Park is no exception to this rule.

The player takes the role of nephew to a fabulously wealthy but
richly eccentric old lady. Her life, spent devoted to one great
passion - theme parks, comes to an end, and the player inherits
her riches. But one catch accompanies this windfall - he must
build the world's biggest and best theme park!

From choice of laction - California? Florida? the North Pole? -
to physically designing, building and maintaining the
attractions, The Park is a fiendishly addictive and remarkably
original title that bears the distinctive Bullfrog hallmark. The
player feels the buzz from the arrival of the first coach load
of excited visitors. Will they enjoy the fruits of his labours,
or will they go home dejected and tell all their friends not to
bother? Each ride has its own 'wow' factor and each visitor his
or her own personality. Their reactions give you a clear idea of
how successful your venture is proving!

But success in itself can bring adversity. The more popular your
park, the more people will visit, and the greater the player's
revenue. However this will also mean the more people will have
to queue, and the sooner they become fed up. The player can
always opt to employ a character in the ever popular shrimp
costume to entertain them! But the more people who use a ride the
more that ride will deteriorate with wear and tear ultimately
become dangerous! What if the visitors become hungry? Again the
player can opt to build burger bars, but this can lead to litter
problems - who said this was going to be easy!?

Theme Park is a brilliantly original design and management game
with the challenge and stimulus of a business sim combined with
the pure addiction and entertainment of a 'god game'. Theme Park
is scheduled for release in March form Bullfrog for IBM PC and
compatibles priced œ44.99. Theme Park will be published and
disitributed by Electronic Arts.

        Electronic Arts is a diversified entertainment
             company that develops, publishes and
                distributes software worldwide.

            For Further Information Please Contact:
                         David Wilson

                    Electronic Arts Limited
                        90 Heron Drive
                    Langley, Berks. SL38XP
                            England
                      Tel: UK 753 549442