Making leaflets

Leaflets are an effective way of publicizing products, travel opportunities, concerts, and private exhibitions. There are many occasions when you might need to print a small number of color leaflets, such as when advertising the sale of a limited amount of merchandise or distributing company brochures.

Photographs, illustrations, maps, and other graphical information must be digitized. Page layout software is best for leaflets, but high-powered word processing software will also work. Use a high-quality printer.

Create a visually attractive leaflet that can be understood at a glance. Use bold letters for eye-catching advertising copy that is easy to read. Since the leaflet will be produced on a printer, you cannot use pre-scored lines for cut-out response cards.