Advertising is selling Twinkies to adults.
Donald R. Vance
This category contains anything and everything you might want to know about advertising, including advertising companies, employment, event planning, and humor.
Home page of the Advertising Council, a private non-profit corporation conducting public service advertising campaigns. Contains a list of public service advertising campaigns as well as a calendar of events.
http://www.geocities.com/WallStreet/3584/
An extensive index of resources for advertisers. Includes associations, awards and festivals, conferences, books, advertising for children, ad critique, Web hot sites, and more. If you're bored, you can find links to brands, media, marketing, magazines and publications, and so on.
Addresses fundamental questions people have about advertising: is advertising misleading; does it make people buy things they don't need; does anyone in the advertising industry have ethics? Includes information on the visiting professor and ambassador programs as well as educational materials.
http://www.webcom.com/~lewrose/home.html
Read the text of three important documents related to advertising law. Includes relevant articles, FTC literature, testimony and speeches, other sites, and more. Also links to a discussion forum.
ftp://ftp.sunet.se/pub/pictures/advertisments/
A site containing pictures from some of the most well-known ad campaigns. For example, a picture from the Absolut Vodka campaign featuring the Brooklyn bridge can be found here.
http://www.commercepark.com/AAAA/index.html
The trade association representing the American advertising business. Encompasses management, media, print and broadcast production, secondary research on advertising and marketing, international advertising and more. Includes an update of the Washington scene. Many AAAA members small sized companies.
http://www.commercepark.com/AAAA/bc/
The quarterly newsletter of the American Association of Advertising Agencies (AAAA). Online issues date from current to April, 1995. Pointers and chat room news constantly updated. Links to AAAA home page.
http://www.bbb.org/advertising/index.html
Arm of the Better Business Bureau which promotes honest advertising. Contains information pertaining to local advertising review programs, national advertising review programs, including the National Advertising Division (NAD), and the Children's Advertising Review Unit (CARU).
Advertising bureau for the yachting market. Represents magazines including business to business, consumer, and the Internet.
http://www.bbb.org/advertising/childrensMonitor.html
The arm of the Better Business Bureau that handles inappropriate and misleading advertising, and advertising to children ages 12 and under. Contains lists of supporters, academic advisors, and business advisors. Also includes self-regulatory guidelines and a parent's guide.
http://www.pbs.org/pov/totk/dissect.html
Developed by the Center for Media Literacy, to teach you on the points of critiquing presidential election ads. Tells you who the target audience is, what the ad is trying to sell, how the ad sells, what facts it uses, and so on. Also contains "P.O.V. (Point Of View)" interactive.
Enforces a number of federal anti-trust and consumer protection laws. Contains several new articles (including scholarship scams), news releases, commission actions, speeches, conferences, hearings, and workshops. Also links to FTC consumer line and business line.
http://www.envirolink.org/mcspotlight/home.html
A critical response to McDonald's $1.8 billion in annual advertising. Includes information on various lawsuits, issues related to their business practices, their censorship strategy and other insights on their company, campaigns against McDonald's and other multi-nationals, and much more. Includes a debate room as well.
A national nonprofit trade association which focuses on trade allowance programs. Site contains a new, live chat line, services for members, a directory of resources, and a glossary of terms.
http://www.utexas.edu/coc/adv/world/
A directory of marketing communications for students, teachers, and professionals. The extensive index goes from A to W and includes account planning, direct advertising, event planning, social marketing, student interest, and much more.
Helps you to generate more business from your Yellow Pages ad by giving it a makeover. Includes eye-catching samples of some of their work.
Specializes in recruitment advertising and human resource connections. Services include direct mail, broadcast campaigns, collateral design, referral programs, and even a presence on the Internet. Several interactive features, including an "HR Plaza" and the "Career Mosaic."
An advertising agency that caters to a high-tech clientele. You can view a portfolio of their works, a list of clients, and so on.
This is the Homepage of the "Online Ad Agency." Information on consulting includes various articles written by Larry Chase. Subscribe to the e-journal, Web Digest for Marketers.
http://www.designproductions.com/
This Canadian-based agency specializes in advertising, marketing, printing, Web page design, photography, multi-media, digital imaging, and 3D rendering. Can download free software. Will offer you a free presentation of the work they'd do for you.
The services of this full service advertising agency include public relations, database marketing, database management, and direct mail. Specializes in "branding applications," Internet-based applications that help companies increase their brand equity. Has won many awards for its work.
http://www.saatchibuscomm.com/
Focuses on integrating worldwide business communications. Other services include print, broadcast, collateral, Yellow Pages and direct. Much of their work for clients can be viewed here.
ftp://users.aol.com/scides/home/index.html
The home page for a firm specializing in advertising and design.
http://www.accipiter.com/Products/index.html#TOP
A product enabling Web site managers to perform targeted advertising as well as keep track of visitors to their sites. Includes an overview of the product and a live demo. There are also sample reports (publishers, visitors, and demographics).
Displays randomly rotating banner ads hyperlinked to advertiser's Web sites. Sites are searchable. Sites which use Ad Juggler are listed. Also contains, statistics, technical information, and ordering information.
Links to: media software, market segments, news service, a research monitor, rates, dates, and data, media guru, ad talk, ad jobs, and more. Many of these sites require membership which is free.
http://1second.com/1america.htm
Enables you to submit your ad to this site for free. Ads cover: advertising, arts and antiques, auctions, automotive, business opportunities, real estate, travel, employment, work at home, and so on.
Contains listings, current resumes, home page links of advertising professionals. For freelancers, photographers, illustrators, art studio personnel, graphic designers, account services, media, research, financial, and human resources, and others. Includes an application for new members, an edit mode, and a way to search for individuals, ad agencies, and advertisers. A secure server site.
http://math-www.uni-paderborn.de/~axel/BL/blacklist.html
A list of those who have misused the Internet (junk e-mail and use groups) for advertising. Describes who gets on the list and for how long, the philosophy behind the list, spamming, ways of dealing with commercial junk, and so on. Updated regularly.
http://www.commercepark.com/AAAA/bc/casie/guide.html
This paper is the result of a joint venture of the Association of National Advertisers, Inc., and the American Association of Advertising Agencies. Provides guidelines on the control of interactive media with regard to cyberspace and television. Includes a bibliography.
http://www.texoma.com/donrey/classified/newspaper/advertising/
Feel that newspaper advertising is still the best way of securing clients. Place ads in 55 papers. Both for Netscape and AOL users. Can also used ad to sell personal items and homes. Includes rates, markets, circulation by city, map of markets, and so on.
http://techweb.cmp.com/ia/iad_web_/
An online magazine designed to enhance commerce over the Web. Particularly for the Information Technology (IT) specialist. Many important links and articles. Contains a searchable archives.
Measurement tool describes the Web in terms of: market (demographics, usage patterns, and so on); segments (e-commerce, Intranets, and so on); tools (servers, software, and so on.); and other resources (FAQs, glossary, links, and so on.).
An Internet advertising network that will provide Web advertising tools and products. Also tells you how to secure a place on some of the most highly visible sites.
http://www.goodnet.com/~ej77486/linkmeu.htm
This site gives you access to over 300 sites that will in turn provide access to yours. Includes reciprocal text links, reciprocal banner links, and free Web pages.
On this page, you actually let the commercials come to you. You create a personalized box and the promotional offers and electronic advertising that matches your interests comes your way. Points are accrued as you read the mail, and you can exchange them for an award.
http://www.voyager.net/adv/internet-advertising-guide.html
This is a resource for those wishing to use the Internet as an advertising medium. "Advertising Primer" contains several e-zines as well as an online advertising discussion list. Other sections include unique Internet advertising formats, Web measurement, Internet advertising networking, and a discussion of search engines.
http://www2000.ogsm.vanderbilt.edu/
A project at Vanderbilt University devoted to studying the marketing implications of the World Wide Web and other computer media environments. Contains debate, papers, newsworthy items, courses, and site stats. Includes several interactive sessions.
http://www.naa.org/news/webcount.html
This site tracks audience and advertising on the Web. Includes reports on meetings such as the Internet Advertising Bureau; and links to articles such as "Do Web sites that sell advertising really need third-party audits?" Also includes numerous resources on counting, auditing, tracking, analyzing, and other business transactions.
http://www.acme.com/ad_brokers/
This person evaluates Web brokers, middlemen between advertisers and page providers. Among those reviewed are Burst! Media, Commonwealth, DoubleClick, eAds, Narrowcast Media, Internet Banner Network, WebConnect, and Webvertising.
http://www.photolabels.com/betterbanners.shtml
Provides numerous articles on banner design and banner advertising. Plenty of banner samples. Also contains list of link swapping sites.
http://www.nationjob.com/media
You can search for jobs in advertising and media by location, position type, salary, and key-word. The "P.J. Scout" can locate jobs of interest and mail them to you each week. For both employers and job seekers.
Developed by the Bernard Hodes advertising agency, this is an interactive job search tool. You can post your own resumes, look at others, participate in online job fairs, examine a career resource center, and read about entry-level opportunities for college students.
This site focuses on marketing jobs and is both for employers and job seekers. For the former, you can post a job and search a resume database. For the latter, search the marketing classifieds, e-mail the marketing classifieds your resume, and examine company profiles.
http://members.aol.com/cmjobline/knjent.htm
This is for people looking for advertising, graphic arts, public relations, graphic arts, and communications positions in the Seattle area. For both job seekers and employers.
http://www.dmworld.com/datacards/dminfo.html
Contains links to the DM World Job Center; mailing lists and databases; professional listings; a library which includes, news, articles, and glossaries; and a DM calendar of events. There are also connection to current news headlines.
Almost all airlines with Web pages are found here. Lists passenger carriers, cargo carriers, aviation organizations, airline stock quotes, usenet groups, and more. Also informs you of best fares and schedules. You can receive e-mails whenever this page is updated.
Provides links to more than 10,000 hotels on the Web. Hotels all over the world (except Antarctica), including hotel chains. A clickable world map is provided for your convenience. You can add your hotel and Web page too.
A site that provides information on all kinds of events from business (trade shows, symposia, and so on) to recreation/leisure (festivals, carnivals, and so on). Organizers and visitors can link with each other. Also enables you to add your own event, absolutely free.
Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.
Dean Acheson
http://www.zeldman.com/ad.html
One of the first things you see is a Beetles bus poster with a portrait of the members of the band and a slogan that reads "They said it would take three more bullets." Come to this site to view this and other advertising miscues that, fortunately, never got out of the drawing room.
http://omni.cc.purdue.edu/~royald/absurd.htm
An extremely funny collection of ads that wound up on this guy's pet peeves list. They include "Clown Toilet Brush," "Mr. Tasty," the Mystery Spot," "Mary's Moo Moos," "Frightening Stew Lady," "Gargoyle Puppet," and more.
http://www.dnai.com/~sharrow/parody.html
Take a break and click over to this site of advertising humor. Each of these is a parody of an "ad from Hell"—one that you're just itching to poke fun at. From "Marlboro" to the "Gap," you'll be sure to find it here. You can submit your own ad if you dare.
