- McDonald's -

Campaign 55 flop

Posted by: A. Friend ( usa ) on June 05, 1997 at 09:57:46:

Might be of interest that today McDonald's has pulled their advertising for the 55 cents 1/4 pounder because of poor response to the new sandwich. They will continue the 55 cent value advertising for breakfast. They have requested that the rest. honor the 55 cent 1/4 pounder thru the weekend at the rest., even tho the ads have been pulled.



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