Advertising in RISC World

RISC World Volume No.5

The CD-ROM magazine for RISC OS users.

Commercial Advertising

Advertising on the RISC World CD is not the same as advertising in printed magazines, mainly because of the format and that payment for your advert by kilobute not by page. There is enormous potential for companies that suppy a wide range of products and want to display a comprehensive price list, and as the cost of advertising is so low smaller dealers, developers and individuals can afford copmprehensive adverts.

Adverts can be be supplied either on disc or by email to adverts@riscworld.co.uk.

Payment is due immediately on publication. Payment can be by cheque, payable to RISC World or APDL, or by credit/debit/switch.

All prices quoted are excluding VAT. You should add VAT at 17.5%.

Publication and advertising deadlines

If you do need to know the deadline for any particular issue please phone us on 020 8778 2659.

Format of advert

Normally adverts will be in HTML, although you can just use a single large graphics file (JPEG, GIF, PNG or Sprite) if you prefer. Your advert will be isolated in its own directory, and you can have sub-directories for resources. Some advertisers simply use a slightly modified version of their company web site.

As your advert is isolated, if you use HTML you can have multiple files, backgound graphics, tables, frames, etc. In fact, anything (within the limitations of the browser) that could be used on a web site.

Your advert will be linked from the Index Page at the beginning of the magazine. The entry in the Index is in the form of the company name and/or logo (which will be the link) followed by a short promo text which you can use to encourage readers to look at your advert. This can be a brief description of what your company does, special offers on xzy, or announcing the new (whatever). It's up to you what you put here, but it should not exceed 60 words.

You may include a small 'button' graphic to link to your add. This should not normally exceed 100 x 60 pixels (w x h).

The price is £10 plus £1 per 20,000 bytes

To calculate the cost of your advert perform a 'count' on the contents of the directory. Divide the number of bytes shown in the 'Count' window by 20,000. This will be the number of 20,000 byte 'units' that your advert will take. As pricing is 'per 20k or part of 20k' you will need to add 1 to this number. Now add £10.

The following illustrates sizes up to 240,000 bytes.

Less than 20,000 bytes - £11
Between 20,000 and 40,000 bytes - £12
Between 40,000 and 60,000 bytes - £13
Between 60,000 and 80,000 bytes - £14
Between 80,000 and 100,000 bytes - £15
Between 100,000 and 120,000 bytes - £16
Between 120,000 and 140,000 bytes - £17
Between 140,000 and 160,000 bytes - £18
Between 160,000 and 180,000 bytes - £19
Between 180,000 and 200,000 bytes - £20
Between 200,000 and 220,000 bytes - £21
Between 220,000 and 240,000 bytes - £22

If you want to put 'demo' versions of software or similar material on the CD please contact us. We will often let you include this free if we think it will be of interest to our readers.

No material from RISC World may be reproduced in whole or in part without permission from the copyright holder. Every care is taken in the editing of articles, however RISC World and APDL cannot be held responsible for any errors in articles and adverts or for the views expressed by authors as these may not reflect the views of the publisher. All software supplied with RISC World is used at your own risk and RISC World/APDL make no claims as to its suitablity for any particular purpose.