![]() | Advanced Link Manager User Guide |
The "Basic Tutorial" will guide you through some more advanced features of Advanced Link Manager and will explain in more detail the ones you've been introduced to in the Getting Started tutorial.
The quality of your referrers is a powerful factor that affects the position of your website for relevant keyword searches. For a comprehensive view of your referrers and how their importance is ranked in the search engines select the Referrers report.
With the Referrers report you can easily identify the referrers casting the most valuable "votes" for your web pages. Sorting referrers will make this an easy task.
Sort referrers by IP.
Click on the "IP Address" table column header to sort referrers by their IP address. You now can easily see the referrer domains with the same IP address.
This is a valuable indicator of the quality of your referrers and here's why:
If one of your pages is being linked to from the same IP address - even if referrer domain names differ - it will not rank as well as it were linked to from multiple IP addresses.
Sort referrers by rank.
Click on the "Rank" table column header to sort referrers by their Rank. You now can easily see referrers domains with high rankings.
This is a valuable indicator of the quality of your referrers and here's why:
Referrers with high rankings will cast a more powerful "vote" to your pages increasing their relevance in search engine results.
Referrers report can also show the referrers reported by the search engines as linking to your competitors (namely all target domains in the left panel other the selected one).
[Show gathered links]/[Show gathered links for other domains] toggle buttons located in the right top panel, allow you to easily switch between your referrers and the ones of your competitors:
![]() | By default the [Show gathered links] toggle button is selected and the referrer web pages reported by the search engines as linking to you are displayed. |
![]() | Click the [Show gathered links for other domains] toggle button to switch. Now you'll be able to easily find out ways to improve your online visibility by spotting referrer with high rankings linking to your competitor(s) that are not currently linking to you. In this regard, you may consider contacting such prospective referrers. |
Sometimes the number of web pages reported by the search engines as linking to your website can be overwhelming. Filtering the these web pages using a certain criteria will help in most cases.
Examples:
Filter your "Not Found" (or invalid) referrers.
Let's say you want to find out which of the web pages reported as linking to you by the search engines were actually invalid. This means that they didn't exist and therefore a "404 Not Found" error code was returned when they were checked whether actually link back.
It's easy, just make sure your website is selected the left panel and choose the "NotFound" value in the display filter.
Now you if you see any such websites that were supposed to be linking to yours, you may be interested to get in touch with those websites about that.
Filter your referrers by domain.
Let's say you want to see only the links pointing to you from a certain referrer domain.
It's pretty easy, just:
select your website's domain in the left panel,
choose the "Domains" value in the "Filter by:" list box,
type in the domain of your choice in the "Filter by:" text box.
Now that you completed the "Basic Tutorial" you can go to the Advanced Tutorial.